There are 24 Companies in Birmingham
that provide Brand strategy Services!

Birmingham is the 2nd largest city in the United Kingdom. Historically, it was famous for being a key city with a prosperous manufacturing industry. It was leading the industrial revolution, being home to famous scientists who invented the steam engine and gas lighting.

It was a major automotive manufacturer and industrial center during the 20th century, but in recent years became one of the fastest growing tech hubs in the UK and is set to become one of the leading tech cities in the country.

The West Midlands region is home to thousands of startups and IT companies that are estimated to generate a significant contribution to the region’s economy by 2025 (more than £2.5B) and create more than 50K new tech jobs.

In the past few years, tech companies from Birmingham raised over £500M in venture capital per year, and the government also plans to invest hundreds of millions of £ in the city to make it an important innovation and tech center.

Businesses and tech professionals are choosing Birmingham because it’s well connected to London, has relatively lower prices for rent, has a diverse culture and a thriving tech scene and lots of options for activities to experience after work.

According to West Midlands Tech Review by Birmingham Tech, the region has an ambitious plan to become the leading tech hub in the country based on the digital roadmap for 2021 - 2026, which has 5 key objectives:

• Become the country’s best connected region

• Use data to improve people’s lives

• Make sure everyone gets access to digital opportunities

• Use digital public services to improve the region

• Continue the digital transformation

More than 260 IT companies from Birmingham listed on TechBehemoths. They offer a wide range of services and have various levels of expertise in specific industries.

Choosing a reliable IT service provider from this region or city might be a difficult task. That’s why we've created an advanced filter to ease the selection process and allow you to shortlist the companies based on your project needs.

Additionally, you can submit your project requirements and receive a list of curated tech companies to consider.

There is no obligation to hire a company and the platform is free to use.

Creating a strong brand strategy is vital for marketing success - it is a fundamental step of the branding process. It involves presenting your brand to consumers and positioning it in the marketplace. A good strategy can attract your target audience and make your business stand out from competitors. Key elements include the name, logo, fonts, and colors, which create your brand's personality, philosophy, values, and customer experience.

46% of consumers are willing to pay more to buy from brands they trust, according to a US survey. This applies to other major markets too, like Great Britain and France.

By developing a clear brand strategy, you can: 

• Develop your business

• Reach your ideal customers or target audience

• Carry out product marketing in a more effective way

• Raise brand recognition in the marketplace

Key elements of a strong brand strategy

To create a successful brand strategy, it's important to focus on key elements such as brand mission, brand vision, brand values, brand positioning, brand voice, and brand identity. In this article, we will provide a detailed explanation of each element and discuss how they help to enhance the overall experience for both new and existing customers.

• Brand mission - Your brand's mission statement should convey the purpose and values behind the customer experiences you provide.

• Brand vision - Craft a forward-thinking brand vision statement that defines your goals and impact on society. Be imaginative, positive, and inspiring for your team and stakeholders.

• Brand values - Once you have clearly defined your brand's mission and vision, it is essential to identify your values. What does your brand stand for and what are the underlying beliefs that guide every aspect of your brand? The answers to these questions will determine how your brand interacts with the marketplace and the type of customers it attracts.

• Brand positioning - To stand out in your industry, strategically position your brand by identifying what sets it apart and why your target audience will choose it. Create a positioning statement based on your brand's advantages and how they align with your audience's values.

• Brand voice - Your brand voice is essential for conveying your mission, values, and personality. Consistency in messaging across various platforms is key to building trust with customers. To develop your voice, consider what you want to be known for, your brand's personality, and how it would speak if it were a person.

• Brand identity - When designing your brand's identity, gather all the elements you've created. This includes visual design, product sensory experiences, voices, music, images, brand name, and tagline. Small design choices can have a big impact on how your brand is perceived. Brainstorm with your team and finalize your brand's identity.

To find a good brand strategy service provider, it's important to have a competent brand strategist leading the way. These strategists are analytical thinkers who thoroughly analyze their client's business, product or service, studying its components, target audience, and competition, and then create a plan to position it for success in line with its objectives.

TechBehemoths lists over 4313 companies that offer branding strategy services. Utilize the smart filters to select the companies you require and view their profiles. Feel free to contact them to start collaborating or submit your project, and TechBehemoths team will help you find your matching brand strategy service provider.