There are 1 Companies in Ukraine
that provide Public Service Advertising Services!

IT is the most advanced and popular field in Ukraine. The Ukrainian IT industry is expected to reach $3.74 billion in value by 2025, according to Statista. The local software development community is expected to reach 300,000 professionals in 2025 to 450,000 by the end of the year. 

Ukraine ranks 4th in the world by the number of tech workers after the United States, India, and Russia. Moreover, its IT workforce is expected to surpass the 450,000 mark by the end of 2025. The current hourly rate for a software engineer in Ukraine is $10-$120, which is budget-friendly and doesn’t compromise the quality. This country is a perfect choice for new R&D facilities, outsourcing software development, or hiring talented tech professionals. Top tech companies in Ukraine include GlobalLogic, EPAM & EPAM Digital, Luxoft, and others that work on developing the country’s tech ecosystem. 

Why Should You Work With Ukrainian IT Companies?

The Ukrainian tech industry has benefited from a close cultural fit with European and Western markets as well as a central time zone. This means that the cultural fit comes from both a shared European history as well as working regularly with international businesses. Since 2013, an agreement between the European Union and Ukraine has also made it easier for Ukrainians to travel throughout Schengen to build business relationships.

Additionally, the considerably lower prices compared to other European countries made Ukraine a good destination for sourcing out talent and workforce with relatively competitive skills and education. Hiring tech experts from this country brings the possibility for businesses to optimize their software development efforts, save costs, and resources.

What to Be Aware of When Working With Ukrainian IT Companies

Due to the cheap prices Ukrainian tech companies offer, the market perception tends to take professionals and companies based in Ukraine as an outsourcing destination or a budget project alternative to other similar European opportunities. Additionally, cybersecurity, piracy, and tech skills raise questions about hiring or not a Ukrainian web agency for web projects.

How Reliable Are Ukrainian Companies

Having the association agreement with the EU, Ukrainian companies starting in 2013 entered a new phase of cooperation and received more access to the European market, business culture, and IT environment and infrastructure. It is considered now, in 2025, more reliable than it was before, and visible progress was registered; but with the regional background, it is still far behind its neighbors in terms of competitiveness and skills.

Ukraine in the Eastern European IT scene

Eastern Europe emerged as a vibrant tech hub that provides talented tech experts at competitive rates. Ukraine is an important tech hub in Eastern Europe, alongside other countries like the Czech Republic, Bulgaria, Moldova, Romania, Slovakia, and Hungary. It is characterized by high literacy and multilingual abilities, a rich talent pool, a focus on STEM education, and original ideas and perspectives. Developers in Ukraine have different hourly rates, based on their experience and the industry they work in: Software (<$26), Cybersecurity ($21.42-$28.98), and AI & ML ($21.75-$29.43). Ukraine’s tech sector is still growing and provides multiple benefits for people who look to hire a developer from this country.

How the Ukrainian IT Industry Relates to the Neighboring Countries

With three large competitors as neighbors, Ukraine, with an IT industry equal to $3.74 billion, has been struggling to become the largest tech hub in the region. Compared to Russia, with its IT industry worth $8.06 billion, Ukraine enjoys a similar IT infrastructure but has more opportunities due to its access to the EU market. Poland, with its IT industry market equal to $11.28 billion, on the other hand, has a considerable advantage due to advanced facilities and market investments, which make it more attractive than Ukraine. Also, Romania’s IT industry, which is worth $1.36 billion, is a strong competitor in the region that claims leading positions in software development and IT infrastructure development. 

Because of the present conflict in the country, the IT industry is affected, and its progress faces some challenges. Overall, Ukraine has a strong position in the region and in Europe, with a massive IT presence that allows companies based there to attract more customers from different segments. However, the trends show that market preferences move to another price segment than the one Ukrainian companies are.

Public Service Advertising, also known as Public Service Announcements (PSAs), is a marketing tool used for educational matters that are of public concern. They are addressing particular social issues, stimulating behavioural change, and working for non-commercial purposes. This type of advertising is displayed on different channels like TV, radio, newspapers, and magazines. The public and private sectors are involved, but also the government and non-profit organizations. 

Various techniques are used by Public Service Advertising, for example, emotional and rational appeal techniques, and call to action techniques. Also, different social media platforms are used by Public Service Advertising to influence people’s perception and have a bigger influence. 

What are the benefits of Public Service Advertising for your project?

PSAs have a large range of perks that your project can enjoy, the possibility to have an impact on social awareness, education, behavior, community, and economy are just some of them. In addition to them are the following advantages:

• Cost-effectivness
• Community engagement
• Controlled messaging
• Catalyzing social change
• Foster collaboration and partnerships

How to select the right Public Service Advertising platform?

To find a good platform providing Public Service Advertising services for your project is critical. You should take into consideration some criteria to make the right selection. Start with finding what your project’s goal is and why you need Public Service Advertising. The remaining things to look into are:

1. Deliver your message: The chosen platform should keep your message clear and brief.
2. Identify your desired audience: PSAs are usually divided into categories by age group, gender, location, job industry, and interests. Look for platforms that correspond to the category in which your required audience belongs.
3. Discover what each media outlet wants: A good Public Service Advertising agency should study the different specifications that media outlets have. This will save you time and find the right way to express your message.
4. Perfect timing for launching: A key factor for the success of your Public Service Ads is to know the perfect time for launching. PSA platforms should study the optimal time for your launch to have maximal impact.
5. Analysis of the campaign: Look for platforms that track your Public Service Ads campaign progress. The results of this analysis will show you if the chosen strategy is good or if you can improve it for your project.

By carefully selecting these aspects, you can make a calculated decision and choose the ideal Public Service Advertising service platform for your project. Also, you can benefit from the various perks PSAs are providing for your business, which is an investment for long-term success. 

There are almost 45 companies from different locations across the globe on TechBehemoths. It has an elaborate filter option, giving the possibility to choose from hourly rates to the desired location. Unbiased ratings and reviews are also present on TechBehemoths, helping you choose more efficiently.