There are 4 Companies in the United Kingdom
that provide Public Service Advertising Services!

The UK technology sector is growing more than two-and-a-half times faster than the overall economy and London has been ranked as the second most connected place for tech in the world behind Silicon Valley in the US. 

According to the Tech Nation Report 2018, the UK digital tech sector is worth nearly £184bn to the economy, a rise from £170bn in 2016. The turnover of digital technology companies grew by 4.5% between 2016 and 2017, compared with 1.7% growth in UK GDP.

Why you should work with a UK-based company?

Probably the second largest IT hub in the world, the UK is one of the fastest-growing IT leaders. It is the home of over 225,000 IT & web companies based on a report delivered by Computer Weekly. Web companies from the UK provide the entire range of services and are known for good management, rich business culture, and great tech performance

What you should be aware of when working with UK web companies

A report by Tech Nation in 2018 revealed the main challenges companies and IT hubs face, is related to access to talent, affecting 83% of tech hubs. Access to funding and poor transport links were also found to be major challenges for some of the UK’s tech hubs. 

Are UK IT companies reliable?

The UK companies enjoy a high trust level on a global level and are considered reliable overall. However, due to the wide variety of web & software companies, not all UK-based companies represent the business culture, performance, and tech skills that the UK is so well known for.  This is why choosing the IT company as a partner is important. 

How the UK IT industry relates to the neighboring countries

Having a leading IT infrastructure, the IT industry in the UK increased its potential and following the global trends, just like the US, it will focus more on certifying and developing already existing professionals rather than hiring new skills.  

On the background of a fast-developing EU market, the UK looks weaker alone than in the community. Brexit has forced tech giants and many IT companies to leave for other EU countries, especially Ireland and Germany - a report from Tech Spot reveals. 

Overall, the UK IT industry will continue to be a good option for businesses that tend to expand their presence on the local market, and also for local startups, that would preferably rely on companies from the UK. 

Public Service Advertising, also known as Public Service Announcements (PSAs), is a marketing tool used for educational matters that are of public concern. They are addressing particular social issues, stimulating behavioural change, and working for non-commercial purposes. This type of advertising is displayed on different channels like TV, radio, newspapers, and magazines. The public and private sectors are involved, but also the government and non-profit organizations. 

Various techniques are used by Public Service Advertising, for example, emotional and rational appeal techniques, and call to action techniques. Also, different social media platforms are used by Public Service Advertising to influence people’s perception and have a bigger influence. 

What are the benefits of Public Service Advertising for your project?

PSAs have a large range of perks that your project can enjoy, the possibility to have an impact on social awareness, education, behavior, community, and economy are just some of them. In addition to them are the following advantages:

• Cost-effectivness
• Community engagement
• Controlled messaging
• Catalyzing social change
• Foster collaboration and partnerships

How to select the right Public Service Advertising platform?

To find a good platform providing Public Service Advertising services for your project is critical. You should take into consideration some criteria to make the right selection. Start with finding what your project’s goal is and why you need Public Service Advertising. The remaining things to look into are:

1. Deliver your message: The chosen platform should keep your message clear and brief.
2. Identify your desired audience: PSAs are usually divided into categories by age group, gender, location, job industry, and interests. Look for platforms that correspond to the category in which your required audience belongs.
3. Discover what each media outlet wants: A good Public Service Advertising agency should study the different specifications that media outlets have. This will save you time and find the right way to express your message.
4. Perfect timing for launching: A key factor for the success of your Public Service Ads is to know the perfect time for launching. PSA platforms should study the optimal time for your launch to have maximal impact.
5. Analysis of the campaign: Look for platforms that track your Public Service Ads campaign progress. The results of this analysis will show you if the chosen strategy is good or if you can improve it for your project.

By carefully selecting these aspects, you can make a calculated decision and choose the ideal Public Service Advertising service platform for your project. Also, you can benefit from the various perks PSAs are providing for your business, which is an investment for long-term success. 

There are almost 45 companies from different locations across the globe on TechBehemoths. It has an elaborate filter option, giving the possibility to choose from hourly rates to the desired location. Unbiased ratings and reviews are also present on TechBehemoths, helping you choose more efficiently.