There are 1 Companies in El Salvador
that provide Pay Per Click Services!

El Salvador is a small, densely populated country with roughly one-third of its inhabitants living below the poverty line. The country has faced the challenge of trying to diversify its economy and develop new sectors for growth. Inflation has remained low, and the government has promoted an open trade and investment environment. 

The technology sector in El Salvador is small but growing. While it’s still very much in its initial phases, there does seem to be some push to expand the IT sector in order to develop the country further. Here are five facts about the technology, business, and entrepreneurial landscape in El Salvador.

The Internet penetration rate in the country rose from 1.2% in 2000 to 33.82% in 2017. Furthermore, there are now 1.46 mobile phones for each person in El Salvador. The digital presence in El Salvador is low but these numbers signal growth in the country.

Why you should work with Salvadorian IT companies

Even though internet penetration is so low in El Salvador, the growing trend of coverage reveals that more and more companies will rise and contribute significantly to the local economy. As a matter of fact, IT could be the key that releases the country from poverty, and local communities understand this very well. 

While the number of software companies grows, so does the number of professionals in this field - which can mean only one thing -  the level of services provided by Salvadorian agencies are not as low as expected since many skilled workers came from other BPO companies with a certain level of knowledge and experience.

At the same time, it’s good to understand that working with a Salvadorian software company could also support a noble cause. And a partnership with a local company for small projects could be a good idea and a nice experience. 

What to be aware of when working with Salvadorian IT companies

Undeveloped IT infrastructure, lack of workforce, and as well a low level of internet penetration in the country barely make El Salvador a tech hub at all. With almost no IT company and the existing ones being small and undeveloped - almost everything can happen. Either it’s a miracle or a failed project, it all depends on what company clients chose. 

How reliable are Salvadorian IT companies

Almost no data is available for how reliable are Salvadorian IT companies and software agencies. No reviews, lack of a portfolio, and unclear range of services provided make us here at Tech Behemoths only to recommend you do custom research when working with a Salvadorian digital agency. 

How does the Salvadorian IT industry relate to the neighboring countries?

Comparing an industry of a country with others assumes the existence of such things. In 2020, the Salvadorians are still building from scratch such an industry, which assumes that the country will go straight into digital revolution 4.0.

Pay-Per-Click or PPC, is a type of digital advertising where the advertiser pays each time a user clicks on their ads. The most popular channels for PPC advertising are search engines.

The advertisers usually bid (set up a maximum price per click) on a specific list of keywords and their ads appear on top of organic search results, labeled as “Sponsored” or “Ad”. Users search for these keywords, click on advertisers’ ads and land on their websites.

PPC is a fast way to generate traffic and eventually leads/sales to your business if done right. It implies advanced knowledge of PPC ad platforms like Google Ads, Microsoft Ads, Amazon Ads, LinkedIn Ads and many more.

According to the comprehensive survey on online marketing channels conducted by TechBehemoths, about 33% of IT companies don’t use PPC to advertise their businesses. This might be a lost opportunity to generate leads at a reasonable price (depending on the industry, market, competition, etc.).

PPC can help grow your business in multiple ways. Here are some advantages:

• Relatively easy to setup and launch
• Instant traffic
• Brand awareness
• Fast results (leads, sales)
• Cost effective (depends on multiple factors)
• Advanced targeting
• Can be tracked very accurately
• Precise control over your budget

Finding the best PPC agency for your business needs can be a challenging task. That’s why, we recommend you to define your goals in advance and keep in mind the following criteria when choosing a company to work with:

• Experience - do they have experience in your market, language, etc.?)
• Portfolio - browse their portfolio and ask for more info
• Price - what’s their pricing model - % of ad spend, flat free, management fee, other?
• Turnover time - PPC analytics and data is usually available within a few hours/days
• Communication and reporting - what’s the preferred communication channel and what reports are provided

There are more than 9,880 companies providing PPC services listed on TechBehemoths. Use the advanced filter to choose the ones that fit your project requirements. Get in touch with the agencies and collaborate with them at no extra cost.