There are 2 Companies in Chennai
that provide Broadcast Video Services!

Chennai is the second-largest software exporter in India, straight after Bengaluru, and also, is the home to many global tech giants, such as Verizon, eBay, PayPal. Why did such big companies decide to open offices in Chennai?! Simply because is the biggest startup incubator in India, and probably the place where most of the local professionals are attracted to. 

Of course, Chennai is far behind Mumbai; New Delhi, and Bengaluru when it comes to profit, but this is because most of the tech and IT businesses start in Chennai, but continue to grow and develop in Bengaluru, Mumbai, and other metropolitan cities.

Chennai is also a place where you can find plenty of SaaS companies - around 600, which engage in the system around 15,000 workers and has a yearly revenue of $1 billion USD, out of which $500 million were from funding only. 

The transformation of Chennai is more surprising since it was for a very long time a manufacturing center, also called by many the Detroit of India. And the effort for the digital transformation of Chennai only was huge, but it was worth it. 

According to data from Venture Intelligence, Chennai has become India’s fourth most active startup ecosystem, ahead of Hyderabad and Pune, and above all the city area is cheaper than other startup and tech hubs from India. But the wages are also lower - according to Glassdoor, the average yearly wage of a developer in Chennai is $7000+ USD, several times lower than Bengaluru for example. 

In case you are interested in working with IT companies based in Chennai, it’s good to know that you can choose out of 4000+ professional teams the one that suits you more, and here on TechBehemoths you can find the best of them

Broadcasting involves delivering audio or video content to a wide audience through various electronic communication methods, usually utilizing radio waves. This distribution follows a one-to-many approach, reaching multiple people simultaneously.

The “Traditional TV & Home Video” segment of the media market is expected to grow by 0.2 billion users between 2023 and 2027, reaching a new peak of 5.69 billion users in 2027. This marks a ninth consecutive year of growth, showcasing the market's continued growth over the past years, according to Statista.

Types of broadcasting video

The main broadcast media sources are television and radio, although they have been joined by streaming services, web-based broadcasts, podcasts, and other digital formats. Today there are several types of broadcast video:

Television

TV is an advanced broadcasting medium that provides a visually appealing experience for the public. It is crucial for businesses to present their products orally and provide comprehensive explanations. Television advertising effectively reaches the target audience, with cable TV advertising utilizing creative filming techniques to promote networks among middle-class households.

Advertising Films

Advertising films are commercial productions that showcase products using visual and auditory elements. They use catchy phrases and a comprehensive portrayal of the product, making them highly effective due to people's preference for visual media. Entrepreneurs often use promotional films to promote their goods due to their strong visual appeal and popularity among consumers.

Video Advertising

Video advertising, also known as sales video, differs from regular films in that they lack a story. Instead, these short clips are concise visual representations of business details. They can be shown in various places such as pubs and theaters, or displayed on roadside displays like 3D billboards. Additionally, broadcasters use drama and music to convey advertising messages to a wide audience.

Live-streaming

Live-streaming is an advanced internet broadcasting technique that transmits data in real-time, enabling businesses, brands, and advertisers to reach a wider audience, increase brand awareness, promote products or services, and generate new leads.

There are two types of live-streaming: 

• OTT Advertising (Over-The-Top): Targeted ads shown on streaming services like Amazon Prime and Netflix offer advertisers the opportunity to engage with cord-cutters and a younger age group.

• Connected TV (CTV) Advertising: Smart TV advertisements provide consumers with interactive and tailored content.

Slides

Slides are essentially posters that showcase product information through the use of vibrant colors, visuals, and diverse typography. Typically presented on large screens within cinemas, they are typically shown during intermissions or before the start of a film. Unlike advertising films, slides are a cost-effective means of conveying information.

Benefits of Broadcast Video Service

Companies can gain a number of advantages by incorporating broadcast video services into their work, including:

• This type of media is accessible and efficient for communication. 

• It reaches a broader audience and stands out within geographical boundaries.

• Content can be tailored based on the preferences of the audience.

• It provides high knowledge of different themes and trends.

• It stands as a prime choice for endorsing products and services.

• Broadcast media brings innovative and distinct ideas from the younger generations.

How to Choose a Broadcast Video Service Provider 

TechBehemoths simplifies selecting the best broadcast video companies for projects by offering a directory of over 341 IT companies. The platform offers profiles, client reviews, and ratings to evaluate and compare providers. Advanced search filters narrow down options based on industry expertise, location, and project requirements, ensuring a tailored match for broadcast video needs. Broadcast video is crucial for brand growth and staying informed, promoting products or services, and is essential for today's world continued growth and importance.