There are 6 Companies in Czech Republic
that provide PR Services!

Czechia's membership in the EU is and will be a key driver of ICT growth, facilitating increased trade between European markets. Over the next years, the process of EU convergence, which still has far to go, will drive spending on IT projects. Funds such as the EU Cohesion fund are already providing funding for IT projects related to modernization initiatives in both public and business segments.

Discover Top IT Companies in Czech Republic specialized in PR including Corporate communications, Crisis communications, Investor relations, Public affairs and more.

PR is the abbreviation used for Public Relations, which is the process of sharing the info from a business to the public. It includes the distribution of news, updates, educational resources and other info on different media channels - TV, radio, social media, websites, etc.

Businesses from different industries like healthcare, food, apparel, tourism, retail and other, use PR to expand their visibility and reach their audiences more effectively.

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Explore Top PR Companies in Czech Republic

We found 6 companies. Last updated in: March, 2024

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The Czech IT Industry: Country Profile & Insights

Czechia's membership in the EU is and will be a key driver of ICT growth, facilitating increased trade between European markets. Over the next years, the process of EU convergence, which still has far to go, will drive spending on IT projects. Funds such as the EU Cohesion fund are already providing funding for IT projects related to modernization initiatives in both public and business segments. As the government remains the major investor in ICT in Czechia.

The combined government sector also remains the largest spender on IT products and services, unsurprising bearing in mind that the state still owns a wide range of companies across sectors like transport, telecoms, oil and gas, and insurance. Despite all the difficulties, the ICT sector in Czechia is one of the best sectors of the Czech economy, especially since a large part of it is focused on exports. The ICT sector in Czechia has annual revenues of around 4.7B Euros.

Why working with Czech IT companies

IT companies from Czechia are relatively new to the market and rely on the already existing infrastructure when providing web & software services and solutions to the local and international markets. Based on a report of Belgian company ”Wallonia”, Czech IT companies managed to implement the newest IT standards and are specialized in the subsector of software development more than the web, and cloud computing. 

The choice is based on local market demand, as 45% of products and services provided by Czech IT companies are sold to the government and implemented in the local public sector, which is supposed to increase the digitalization rate of the country overall. Nonetheless, some other 55% of IT services are designed for regional export and are considered a part of the regional IT backbone in the western Balkans. 

What to pay attention to when working with Czech IT companies

It is important to know that most Czech IT companies were at the startup phase in 2013, and this makes them new and probably inexperienced in providing competitive services on the global IT market. However, working with Czech IT companies may be an interesting experience after all. 

How reliable are Czech IT companies

Czech IT companies are at an early stage of creating their reputation on the global market. Since not so many IT companies located in Czechia managed to highlight their performance, it is challenging to relate to how reliable they are.  But taking into account that in the XXI century all companies have a chance to create a name for themselves, most probably Czech IT companies will manage to break the ice, and why not - make out of their country an important regional IT hub. 

How well does the Czech IT industry relate to the neighboring countries?

On the regional background, the Czech IT industry is neither a shiny country nor an underdeveloped IT environment. But is one of the promising destinations for international clients and foreign companies ready to invest or work with Czech IT companies and bring the entire region closer to what the Western-European IT industry is. 

What is PR and what are its benefits for your projects?

PR is the abbreviation used for Public Relations, which is the process of sharing the info from a business to the public. It includes the distribution of news, updates, educational resources and other info on different media channels - TV, radio, social media, websites, etc.

Businesses from different industries like healthcare, food, apparel, tourism, retail and other, use PR to expand their visibility and reach their audiences more effectively. 

Managing the PR in-house is not a complex task for a small business. However, if you want to keep a positive brand reputation over time, you would need help from professionals. They have the required expertise and tools (media databases, monitoring and reporting software and more).

PR is still a good long term marketing strategy. It has multiple benefits:

  • Brand awareness

  • Credibility and reputation

  • Audience reach

  • Mass communication

  • Attracts leads

  • Assists other marketing channels

The global PR market is growing by around 6% (compared to last year) and is currently worth more than $100 Billion, source. This means that the market is healthy and thriving, so there are plenty of service providers to choose from. 

When looking for the right PR agency for your business needs you should keep in mind some the following aspects of their previous experience:

  • Expertise

  • Location

  • Portfolio 

  • Price

  • Turnover time 

  • Communication and reporting

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