There are 4 Companies in Odessa
that provide Pay Per Click Services!

Odesa is one of the most popular cities in Ukraine due to its friendly environment, cultural events and seashore, and tourist attractions. But, at the same time, Odesa is also an important tech hub in Ukraine - to be more precise, the 5th largest tech center. In 2019 the city hosted 150+ IT companies and web agencies, out of which more than 50 are registered on TechBehemoths. Also, here, by 2018 the number of IT professionals enrolled in the sector was estimated at more than 10K. The city’s educational system ensures an increasing number of specialists for the IT sector each year, and thus, develops the city’s entire business environment. 

The range of industries the local companies are working in is really quite impressive. A few massive companies are developing projects in the automotive industry and banking. Other slightly smaller companies focus on enterprise solutions, mobile app development, big data projects, gambling, travelling, healthcare, UI/UX design, and so on. Software product IT companies are focused on cybersecurity, telecommunications, AR solutions, and diverse mobile applications. Odesa is also known for a few internet marketing studios, like Netpeak and Adtelligent (ex. VertaMedia). 

When it comes to salaries, the average one in Odesa for IT professionals is estimated to be $40/Year according to Average Salary Survey Data. This means that skilled developers get one of the highest wages in the region. Based on the same source, the best-paid human resources in the field of IT and technologies are Project managers, with an average salary of $57/Year, while the least-paid professionals are marketing managers. 

Overall, is one promising destination for IT companies that want to invest in BPO and export their services abroad. The number of young professionals is growing and the IT infrastructure is improving - which is creating a favorable business environment.

Pay-Per-Click or PPC, is a type of digital advertising where the advertiser pays each time a user clicks on their ads. The most popular channels for PPC advertising are search engines.

The advertisers usually bid (set up a maximum price per click) on a specific list of keywords and their ads appear on top of organic search results, labeled as “Sponsored” or “Ad”. Users search for these keywords, click on advertisers’ ads and land on their websites.

PPC is a fast way to generate traffic and eventually leads/sales to your business if done right. It implies advanced knowledge of PPC ad platforms like Google Ads, Microsoft Ads, Amazon Ads, LinkedIn Ads and many more.

According to the comprehensive survey on online marketing channels conducted by TechBehemoths, about 33% of IT companies don’t use PPC to advertise their businesses. This might be a lost opportunity to generate leads at a reasonable price (depending on the industry, market, competition, etc.).

PPC can help grow your business in multiple ways. Here are some advantages:

• Relatively easy to setup and launch
• Instant traffic
• Brand awareness
• Fast results (leads, sales)
• Cost effective (depends on multiple factors)
• Advanced targeting
• Can be tracked very accurately
• Precise control over your budget

Finding the best PPC agency for your business needs can be a challenging task. That’s why, we recommend you to define your goals in advance and keep in mind the following criteria when choosing a company to work with:

• Experience - do they have experience in your market, language, etc.?)
• Portfolio - browse their portfolio and ask for more info
• Price - what’s their pricing model - % of ad spend, flat free, management fee, other?
• Turnover time - PPC analytics and data is usually available within a few hours/days
• Communication and reporting - what’s the preferred communication channel and what reports are provided

There are more than 9,880 companies providing PPC services listed on TechBehemoths. Use the advanced filter to choose the ones that fit your project requirements. Get in touch with the agencies and collaborate with them at no extra cost.