There are 4 Companies in Iceland
that provide Pay Per Click Services!

Iceland is a small and highly integrated society, where consumers are quick to adapt to new technologies. The progressive and peaceful population lives in harmony with the forces of nature. Geothermal energy and glacial rivers provide efficient green energy, and at the same time, nature and landscape provide continuous creative inspiration.

Icelandic companies are born global, due to the small domestic market. The population is small, which requires flexibility and willingness to adopt new technologies. The level of education is high, with people seeking education on both sides of the Atlantic and the nation has proved to have a talent for innovation. Characterized by their surroundings, the Icelandic people are flexible, energetic, and hard-working, with a relaxed and informal attitude towards life, and open and welcoming towards newcomers. 

Why you should work with IT companies from Iceland

The high level of education that stimulates young people to opt-in for the IT industry, digital agencies that are located, or have an office in Iceland are boosted by skilled professionals eager to try what is the digital industry like. 

In these regards, Iceland IT companies are in a win-win situation. While young professionals try their skills and practice software services, the companies enjoy the business environment, cultural and social particularities that make them unique on the market and offer them an opportunity to provide authentic Icelandic IT services. 

What to be aware of when working with an Icelandic IT company. 

As mentioned above, most Icelandic IT companies are born outside the borders, which means that out of the entire number of potential IT companies, some of them may have a dubious reputation. However, there are several key elements that could help identify the best, such as portfolio, years of experience, number of employees, hourly rates, location, and names. 

Here at Tech Behemoths, we recommend paying attention to these factors for all cases and companies, not only in the case of the Icelandic ones. 

How reliable are Icelandic IT companies

With all the things you need to pay attention to, there are some things which reassure customers of their choice. Standards that IT companies based in Iceland have been among the best in Europe. Quality control, communication between software agencies and their clients must be at the highest level, according to the national legislation. Otherwise, fees a company has to pay are enormous. Not to mention the reputation of these companies will lose.

How does the Icelandic IT industry relate to the neighboring countries?

When we talk about Iceland, we have in mind a country with no land borders. However, the close proximity to the US stimulated the country’s IT industry to improve the quality of services and take advantage of the customer base established there. 

However, the biggest consumer of Icelandic IT and software services is the EU. Even the numbers are not significantly high for the country, they represent good progress compared to previous years. According to the latest OECD stats, in 2018 Iceland had 6,218 million kronor from taxes that came from the IT sector. 

Sooner rather than later, Iceland will become one of Europe’s most attractive tech hubs, since the digital progress the country registers is one of the fastest-growing on the continent. This, together with the beautiful views, the country will attract companies, tech workers, and also clients in the near future.

Pay-Per-Click or PPC, is a type of digital advertising where the advertiser pays each time a user clicks on their ads. The most popular channels for PPC advertising are search engines.

The advertisers usually bid (set up a maximum price per click) on a specific list of keywords and their ads appear on top of organic search results, labeled as “Sponsored” or “Ad”. Users search for these keywords, click on advertisers’ ads and land on their websites.

PPC is a fast way to generate traffic and eventually leads/sales to your business if done right. It implies advanced knowledge of PPC ad platforms like Google Ads, Microsoft Ads, Amazon Ads, LinkedIn Ads and many more.

According to the comprehensive survey on online marketing channels conducted by TechBehemoths, about 33% of IT companies don’t use PPC to advertise their businesses. This might be a lost opportunity to generate leads at a reasonable price (depending on the industry, market, competition, etc.).

PPC can help grow your business in multiple ways. Here are some advantages:

• Relatively easy to setup and launch
• Instant traffic
• Brand awareness
• Fast results (leads, sales)
• Cost effective (depends on multiple factors)
• Advanced targeting
• Can be tracked very accurately
• Precise control over your budget

Finding the best PPC agency for your business needs can be a challenging task. That’s why, we recommend you to define your goals in advance and keep in mind the following criteria when choosing a company to work with:

• Experience - do they have experience in your market, language, etc.?)
• Portfolio - browse their portfolio and ask for more info
• Price - what’s their pricing model - % of ad spend, flat free, management fee, other?
• Turnover time - PPC analytics and data is usually available within a few hours/days
• Communication and reporting - what’s the preferred communication channel and what reports are provided

There are more than 9,880 companies providing PPC services listed on TechBehemoths. Use the advanced filter to choose the ones that fit your project requirements. Get in touch with the agencies and collaborate with them at no extra cost.