There are 12 Companies in Austria
that provide Pay Per Click Services!

Austria is considered one of the fastest-growing economies of Europe and additionally has a long history and rich tradition in the culture of trading. However, if one century ago Austria had the ”Golden Apple” of Europe - Vienna, now, in terms of the tech industry attracts considerably lower attention than its more developed and stronger sibling - Germany.

According to payscale, the average salary of a web developer is around 3150 EUR/month, and this makes the average hourly rate of an Austrian developer of 25 EUR/hour. The numbers are really close to the EU average of 3200 EUR/month average wage in the sector, and 29 EUR/hour - hourly rate. 

Despite the relatively low prices to what we would have expected, Austria is driving the information and communication technologies (ICT) sector forward and has developed into a top location. Many large international corporations can be found here; however, Austrian companies are also among the top-ranking companies on the global ICT markets.

• Why working with Austrian companies

Due to western European traditions and trends, Austria always implemented all EU directives and laws to the IT sector. This made it one of the most important destinations for companies from other countries, and especially the UK, after Brexit. 

However, the main reason why it’s worth working with Austrian IT companies is good and precise management along with average prices.

• What to be aware of Austrian companies when working with

Based on a study performed by Red Herring the difference between Austrian Web Agencies and other western countries is in mentality. In Austria, everybody has another way of thinking than other western Europeans. Thinking in the typical western-European way means going to Germany or France. This type of mindset is incompatible with large-scale globalization processes that make connections more accessible, services more affordable, and products of a higher quality. Lately, the mentality has been changing, and young entrepreneurs and agencies are evolving and adapting their way of thinking and approach, both social and business. However, Austria’s ICT branch is still in a transition period.

• Are Austrian companies reliable? 

In terms of reliability, Austrian-based agencies are among the most trustworthy from Europe, and globally. Precision, commitment, and transparency are three keywords that would describe Austrian web agencies. Good management and communication are also an in-house specialty, so basically, Austria is a clear location. 

• How does Austria relate to its neighboring countries in terms of IT?

Its potential, geographically, is big: Vienna is the second-largest German-speaking city on earth, behind Berlin. The Vienna-Bratislava metropolitan region, which encompasses the Austrian and Slovak capitals, is home to over three million people. Prague, the Czech Republic’s tech-happy capital, is just a short train or flight away, as are Budapest, Zagreb, and several other central European hubs. Barely anything in Europe is over three hours away by air. All these are connecting Austria with the main European hubs and influences the ICT development in the region. 

Generally, Austria has great IT infrastructure and development potential. Adjusting the social aspect of the industry to the more advanced country in the region is just a matter of time. On the other hand, Austria is by far not the most experienced country in IT but shows positive results.

Pay-Per-Click or PPC, is a type of digital advertising where the advertiser pays each time a user clicks on their ads. The most popular channels for PPC advertising are search engines.

The advertisers usually bid (set up a maximum price per click) on a specific list of keywords and their ads appear on top of organic search results, labeled as “Sponsored” or “Ad”. Users search for these keywords, click on advertisers’ ads and land on their websites.

PPC is a fast way to generate traffic and eventually leads/sales to your business if done right. It implies advanced knowledge of PPC ad platforms like Google Ads, Microsoft Ads, Amazon Ads, LinkedIn Ads and many more.

According to the comprehensive survey on online marketing channels conducted by TechBehemoths, about 33% of IT companies don’t use PPC to advertise their businesses. This might be a lost opportunity to generate leads at a reasonable price (depending on the industry, market, competition, etc.).

PPC can help grow your business in multiple ways. Here are some advantages:

• Relatively easy to setup and launch
• Instant traffic
• Brand awareness
• Fast results (leads, sales)
• Cost effective (depends on multiple factors)
• Advanced targeting
• Can be tracked very accurately
• Precise control over your budget

Finding the best PPC agency for your business needs can be a challenging task. That’s why, we recommend you to define your goals in advance and keep in mind the following criteria when choosing a company to work with:

• Experience - do they have experience in your market, language, etc.?)
• Portfolio - browse their portfolio and ask for more info
• Price - what’s their pricing model - % of ad spend, flat free, management fee, other?
• Turnover time - PPC analytics and data is usually available within a few hours/days
• Communication and reporting - what’s the preferred communication channel and what reports are provided

There are more than 9,880 companies providing PPC services listed on TechBehemoths. Use the advanced filter to choose the ones that fit your project requirements. Get in touch with the agencies and collaborate with them at no extra cost.