There are 2 Companies in the United Arab Emirates
that provide Native Advertising Services!

United Arab Emirates IT infrastructure has known colossal progress since 2010, and the country is expected to become one of the leading tech giants in the world by 2025. Only in 2019, the revenue of the IT companies based in UAE, and mainly in Dubai were estimated at around $6 bn, which is a growth of 12,5% compared to 2018. 

The hourly rate and the average salary of a UAE based web developer reach $57/hour and respectively $1925/mo. This makes UAE one of the most expensive places for IT projects and a good destination for web professionals.  However, due to immigration policies, becoming a resident of UAE is more a dream than a reality and few manage to become. On the other hand, this allows the country to provide IT services and products created and developed almost exclusively by its own human resources. 

Why you should work with UAE-based IT companies

IT companies from the UAE have developed their ability to attract more clients from all over the world due to adapting to market trends and adopting new technologies.  Actionable insight into customer needs, productivity gains, and increased security are just some of the benefits gained from the early adoption of high-end technology and a developed IT infrastructure. 

What you should be aware of when working with an UAE-based IT company

As it was mentioned in the beginning, UAE is one of the most expensive destinations for web projects. Even though the quality of the IT product and/or services are high-end, the hourly rate and cost per project are reasons to give second thoughts if it worths working with UAE-based IT companies. 

Additionally, limited capacities of the companies based in UAE is another key point on what to pay attention to. Since web agencies in UAE are mainly relying on their own human resources, it is possible to experience relatively average project management. 

Are UAE-based IT companies reliable?

Regionally and globally, the Emirates have good reputation in executing and managing IT projects, and the newly adopted government policies in 2018 - increased process transparency and made the companies open to new opportunities. With the high-end technology companies acquire, companies from the UAE are considered a good option for futuristic web projects, based on a report of a British Centers for Business

How the UAE IT industry relates to the neighboring countries

With 2 extremely important business centers: Dubai & Abu Dhabi, the Emirates found themselves in a good position compared to neighboring countries in terms of IT infrastructure. Based on a report from Tech Radar, UAE has invested twice as much as any country in the region in the IT infrastructure and has become a leading provider of IT services with Qatar, Saudi Arabia & Oman behind, in the named order. 

Overall, UAE is considered one of the most promising countries that will bring the IT culture in the Arabian Peninsula to another level, and stimulate neighboring countries to develop and compete. Considering the risks of the oil market and IT, the UAE chose the second as a good investment opportunity and alternative to the first one.

The form of paid publicity that integrates seamless into a platform’s content, which appears on is called Native Advertising. The paid posts have the same format as the non-sponsored ones. They are everywhere, in social channels, various platforms, and websites. These ads are meant to be smooth extensions of the page, not to interrupt the users’ experience on the website. A better possibility to be seen is for sponsored posts compared to banner ads, because they can blend in. 

Their popularity is growing thanks to their effectiveness and accounts for approximately ⅔ of the total digital display ad spend. Now, Native Advertising is used as a brand awareness tool alongside other marketing strategies. 

Statista says that by 2025, the Native Advertising global market is expected to grow to $92.4 billion in Western Europe, compared to $19.6 billion in 2020. Native ads are more popular with 53% of users than traditional ones. These data represent the increasing demand and need for Native Advertising.

Why is Native Advertising important for your project?

Native Advertising is best for almost every type of business. For instance, from telecommunications with a broad audience to a brand selling products to a specific audience. These businesses can use carefully created articles, videos, images,  blogs, and posts on social media to engage with users. The key to success is the right placement, creative content, and good storytelling. The perks businesses can leverage are the following:

• Better experience for users
• Higher rates of engagement
• Increase brand reputation
• A variety of social channels
• Higher click-through rates
• Budget-friendly
• Non-disruptive ads

To select the right platform offering Native Advertising services for your project, you should consider the reason for using Native ads, the desired audience, and the formats of ads you want. Besides these, you should consider the following criteria:

1. Understand your audience: Look into demographics and what your audience’s interests are.
2. Create attractive content for your targeted audience: Find out what are the preferred social channels of your audience, type of ads and style and use them to your benefit.
3. Budget: Usually, agencies that offer Native Advertising services offer two pricing models, cost-per-click (CPC) and cost-per-thousand impression (CPM). Consider these models to correspond with your budget.
4. Choose creative design: A key factor for your Native Ads to have success is for them to have an appealing design. Choose a platform that relates with your desired style and design.
5. Improvement of post-click experiences: It is important for your project to have optimized post-click experiences. What your followers will see after clicking has a big influence. Select an agency of Native Advertising that has this feature.

By carefully selecting these aspects, you can make a calculated decision and choose a suitable Native Advertising service platform for your project. Also, you can benefit from the various perks Native ads are providing for your business, being an investment for long-term progress. 

There are almost 100 companies from different locations like Europe, Asia, North and South America, the Middle East, and Africa on TechBehemoths. This platform has a rich filter option, giving the possibility to choose from hourly rates to the needed location. Fair ratings and reviews are also present on TechBehemoths, helping you choose more efficiently.