There are 2 Companies in Georgia
that provide Media Planning & Buying Services!

Georgia's high economic growth has been attributable to large and growing oil and gas exports, but some non-export sectors also featured double-digit growth, including construction, banking, and real estate. The IT sector was never a priority for the government-supported economy fields, and thus web industry developed by itself, with small steps, and exclusively based on market requirements. 

According to paylab the salary in the IT sector in Georgia varies from 337 Lari/month up to 1250 Lari/ month which is the equivalent of $198/mo - $735/mo. The average hourly rate, as expected, varies between $9 up to $21 for web developers, which means that a local agency may charge per hour slightly more than the official numbers. 

Why Working with Georgian Web Agencies?

Even though there are no visible changes and state-supported policies that would develop the branch, Georgia web agencies still exist, and provide the same range of services as western European ones, but for a considerably lower price.

What to be aware of when working with Georgian web agencies

However, you may want to give a second thought of whether the price range is your main reason, and also explore other options in the region. Even though web services are cheap in Georgia, you may find difficulties in communication, project management, software piracy, and also project delivery terms. 

Are Georgia Agencies reliable? 

It depends from case to case on how reliable web development and design agencies from Georgia really are. Tech Behemoths don’t interfere in the selection process, but you may consider having a call with all agencies from the country and also try to avoid agencies based in small cities. 

How Georgia relates to its neighboring countries in terms of IT?

On the background of a well-developed IT sector in Armenia, and a slightly lower IT development sector in Georgia, the country faces challenges of exiting the global market and promoting its services and web products. Also, web companies lack substantial state support and government policies that will encourage the development of this branch. On the other hand, the lack of strong competition in the IT sector in this country makes it a good target for IT startups.

All in all, Georgia has a still undiscovered IT potential and hopefully will develop this field in the next years. Until then, few web agencies struggle to acquire new products and use the latest technologies and lower prices to get a relatively strong presence on the local market.

Will Georgian Tech Scene Change in 2022?

The late 2021 elections and political events happening in Georgia have distracted the public from a critical sector  - ICT. Even though tech moves slowly in Georgia, it always represents an opportunity that connects Russia with Turkey and balances communication between Armenia and Azerbaijan. But for now, the number of IT companies in Georgia has not increased significantly, which reveals a more stagnant IT industry than it should be.

Getting in the spotlight of your target audience isn't one of the easiest tasks. Considering the competition, the amount of information people are exposed everyday, and the day business show their solution, capturing an audience seems even more difficult. That's where Media Planning & Buying services step in – the strategic cornerstone that ensures your message reaches the right audience, at the right time, through the most effective channels.

Let's explore the world of Media Planning & Buying and discover how these services can be a game-changer for your business.

Media Planning & Buying solutions provide a diverse array of strategic measures designed to optimize your advertising campaigns. From analyzing your target demographics to selecting the most suitable media platforms, this process ensures your brand's visibility where it matters most. It involves crafting a compelling message, choosing the appropriate advertising channels, negotiating favorable rates, and continuously refining the strategy based on performance insights.

Media Planning & Buying services extend beyond traditional platforms to encompass digital and social media as well. This comprehensive approach enables businesses to reach their audience through television, radio, print, online ads, social media, and more. By covering such a wide range of platforms, these services ensure a unified and consistent message across various channels, reinforcing your brand image and boosting recognition.

The digital era has introduced multiple tools and technologies that amplify the efficacy of Media Planning & Buying services. Advanced data analytics, artificial intelligence, and predictive modeling enable companies to pinpoint the most promising opportunities, optimize budgets, and refine strategies in real-time. These technologies ensure your advertising efforts are data-driven, cost-effective, and adaptable to the ever-evolving consumer landscape.

When considering Media Planning & Buying services, businesses have various options to choose from. Specialized IT companies and digital agencies offer dedicated expertise in crafting and executing campaigns that align with your goals. Whether you seek to boost brand awareness, drive conversions, or both, these services provide tailored solutions to meet your unique requirements.

Collaborating with a specialized IT company or a digital agency for Media Planning & Buying services brings a myriad of benefits to your business. From accessing industry insights and market trends to harnessing the power of cutting-edge tools, your advertising campaigns are elevated to new heights. This partnership ensures a cohesive and effective strategy that maximizes your ROI and minimizes wastage of valuable resources.

Selecting the right partner for your Media Planning & Buying needs requires careful consideration. Look for a provider with a proven track record of successful campaigns, a deep understanding of your industry, and the ability to adapt to evolving market dynamics. An effective provider should also demonstrate a collaborative approach, transparent communication, and a commitment to staying ahead of industry trends.

Navigating the vast landscape of Media Planning & Buying providers can be overwhelming, but TechBehemoths simplifies the process. With over 2630 companies listed across 59+ countries, the platform offers a comprehensive directory of options. The platform's user-friendly interface allows you to compare providers based on their expertise, portfolio, client reviews, and geographical location. TechBehemoths empowers you to make an informed decision, ensuring your partnership with a Media Planning & Buying provider that aligns seamlessly with your business goals.