There are 6 Companies in Georgia
that provide Digital Strategy Services!

Georgia's high economic growth has been attributable to large and growing oil and gas exports, but some non-export sectors also featured double-digit growth, including construction, banking, and real estate. The IT sector was never a priority for the government-supported economy fields, and thus web industry developed by itself, with small steps, and exclusively based on market requirements. 

According to paylab the salary in the IT sector in Georgia varies from 337 Lari/month up to 1250 Lari/ month which is the equivalent of $198/mo - $735/mo. The average hourly rate, as expected, varies between $9 up to $21 for web developers, which means that a local agency may charge per hour slightly more than the official numbers. 

Why Working with Georgian Web Agencies?

Even though there are no visible changes and state-supported policies that would develop the branch, Georgia web agencies still exist, and provide the same range of services as western European ones, but for a considerably lower price.

What to be aware of when working with Georgian web agencies

However, you may want to give a second thought of whether the price range is your main reason, and also explore other options in the region. Even though web services are cheap in Georgia, you may find difficulties in communication, project management, software piracy, and also project delivery terms. 

Are Georgia Agencies reliable? 

It depends from case to case on how reliable web development and design agencies from Georgia really are. Tech Behemoths don’t interfere in the selection process, but you may consider having a call with all agencies from the country and also try to avoid agencies based in small cities. 

How Georgia relates to its neighboring countries in terms of IT?

On the background of a well-developed IT sector in Armenia, and a slightly lower IT development sector in Georgia, the country faces challenges of exiting the global market and promoting its services and web products. Also, web companies lack substantial state support and government policies that will encourage the development of this branch. On the other hand, the lack of strong competition in the IT sector in this country makes it a good target for IT startups.

All in all, Georgia has a still undiscovered IT potential and hopefully will develop this field in the next years. Until then, few web agencies struggle to acquire new products and use the latest technologies and lower prices to get a relatively strong presence on the local market.

Will Georgian Tech Scene Change in 2022?

The late 2021 elections and political events happening in Georgia have distracted the public from a critical sector  - ICT. Even though tech moves slowly in Georgia, it always represents an opportunity that connects Russia with Turkey and balances communication between Armenia and Azerbaijan. But for now, the number of IT companies in Georgia has not increased significantly, which reveals a more stagnant IT industry than it should be.

Digital strategy is a comprehensive plan that guides businesses in leveraging digital technologies and platforms to achieve their goals. It involves determining how to effectively use online channels to reach target audiences, enhance brand visibility, and drive growth. 

Services related to digital strategy encompass a wide range of activities, including content marketing, social media marketing, email marketing, and online advertising, aimed at achieving business goals through effective online presence and engagement.

In the digital age, businesses need a variety of strategies and tactics to succeed, which is collectively known as digital strategy. It includes defining the target audience, selecting the right digital platforms, creating engaging content, and measuring performance to ensure objectives are met. Services related to Digital Strategy range from content marketing and social media strategy to email marketing and online advertising.

Companies providing Digital Strategy services use a variety of tools and technologies. These may include analytics platforms like Google Analytics to measure website performance, social media management tools like Hootsuite for scheduling and monitoring posts, and marketing automation software like HubSpot for managing email campaigns and lead nurturing.

If a company is looking for help with their digital strategy, they can choose to partner with specialized IT companies or digital agencies. Specialized IT companies provide extensive knowledge and experience in creating successful digital plans while digital agencies, on the other hand, may provide a broader suite of digital services, making them suitable for businesses seeking comprehensive digital solutions.

When businesses make use of Digital Strategy services, they can gain many advantages in the digital world. A carefully planned strategy helps businesses to target the right audience effectively, resulting in higher engagement and more conversions. It also provides a clear roadmap for online activities, allowing businesses to allocate resources more efficiently. Additionally, a solid digital strategy keeps businesses adaptable, enabling them to respond effectively to changing market trends.

Selecting the right digital strategy service provider is crucial for achieving optimal results. Look for providers with proven expertise in designing effective digital strategies tailored to your industry and audience. Communication and a collaborative approach are key, so choose a provider that understands your goals and can effectively execute your vision.