There are 1 Companies in Estonia
that provide Voice Search Optimization Services!

In the past 10 years, Estonia developed its IT industry and infrastructure. Projects like e-Estonia, e-residency, and VR Estonia among others, transformed the country into a fully digitalized hub in the Baltic region. 

The IT sector itself plays an important role in the Estonian economy, registering a 3,68 bn Euros turnover in 2020. Also, ~6.0% of the entire Estonian workforce is enrolled in the IT industry, for those 4800+ digital companies that export their services in 130 countries. 

Why working with Estonian IT companies

Essential e-solutions in Estonia that enable the digital society to function smoothly were all built by local Estonian companies. This enhances the reliability of Estonian IT companies not only locally but also worldwide - about this we will relate a bit later. 

The already built digital system in Estonia, already tells a lot about Estonian IT companies that perform excellently, and are becoming more and more attractive not only for companies but also for skilled professionals that are enjoying preferential conditions. 

So, after all, why you should work with Estonian IT companies?! 

• Skilled workers - that provide high-level digital services

• Open market - that facilitate and ease the access to IT resources and companies services

• Low taxes - compared with other European countries, Estonia helps local IT and tech companies generate sales, by cutting taxes - which can reflect a lower price/project for the end customer

• Healthy business environment  - a well-established communication between businesses is assured 

What you should pay attention to when working with Estonian IT companies

However, working with Estonian IT companies can be also tricky. Even though the post soviet reminiscences are not visible, you still can hit Russian Estonians that are providing the same IT services, but on a relatively lower quality, and in a very specific manner. Roughly, some of the companies are only benefiting from the developed IT environment in Estonia, but don’t follow the same guidelines as the wide majority of companies do. 

Another challenge is the limited human resources that Estonian companies can have. The country’s population is just above 3 million people and 6% of it is simply not enough to cover all market demands, so possibly it would be difficult to find an available IT company based in Estonia to take a big project or so. 

How developed is Estonian IT Infrastructure

Estonia ranks among the top European countries with the highest IT infrastructure. As mentioned previously, its digital transformation made the country one of the regional leaders in innovation. But even so, the country is still not done yet with developing its IT capabilities. 

How does the Estonian IT industry perform compared to the neighboring countries?

In the Baltics, Estonia is a detached leader in IT. Latvia and Lithuania are behind simply because they focused on developing other sectors. But the Estonian performance is also motivated by people’s attachment to digital technologies.  The continuously growing number of digital agencies confirms once again that Estonia ranks better than neighboring countries. 

But speaking about Estonia as an extension to Europe’s northern region, the country is in tight competition with Sweden and Finland, which also find themselves somewhere in the first half of the European IT community. 

Compared with those two countries, Estonian companies will rather provide lower prices for their IT and digital services and products, but at the same time, Estonia has way more limited resources than Sweden or Finland. 

All in all, Estonia is a great country to consider for digital projects, and local companies' rich experience with digital transformation can make a difference for their projects.

Companies that want to appear in voice search queries use Voice Search Optimization (VSO) to improve their online presence. The main goal is to be chosen by and/or read aloud by voice assistants when people do a voice search. Google Assistant, Siri from Apple, Microsoft’s Cortana, and Alexa from Amazon are the most widely used voice tools.

People also can use voice search in various browsers like Google, and Microsoft on various desktop devices like laptops and PCs. And the results displayed in the same form as the text searches. Voice search queries are developed to be more conversational, like we talk to a real person. In recent years Speech recognition technology has improved. It has a big influence in search engine optimization, and marketing. 

According to Demandsage, there are about 8.4 billion voice assistants in use across the world, exceeding the global population. Google says that 20% of mobile searches are made by voice. Also, the vice search business can reach $112.5 billion by 2033. 

These data show the increasing popularity of Voice Search Optimization. 

A business that has Voice search options has more benefits than just the traditional one. Voice search is a more direct option to look for information, which means businesses should focus on conversational keywords, have content that answers common questions. More benefits from choosing Voice Search Optimization are:

• You can reach more customers;
• It is predicted to keep growing;
• Improves customer experience;
• More traffic to your business and website; 
• Has an impact on SEO.

To leverage these perks for your project, you should thoroughly choose the ideal platform that provides Voice Search Optimization services. Make sure that the desired platform has the required skills and specializes in the following matters:

1. Understanding natural language: A good VSO platform should be able to interpret conversational queries effectively. Because voice searches are longer and more natural than text searches, platforms should support natural language processing to understand user intent.
2. Optimization for local search: The majority of voice searches are location-based, for example, “restaurants near me.” Look for platforms that help improve your local SEO and that your business appears in relevant voice search results.
3. Mobile and multi-device compatibility: Voice searches are done not only on smartphones, but also on laptops, PC, and other voice-enabled devices. The VSO platform can ensure a smooth optimization across various devices, including Google Assistant, Alexa, and Siri.
4. Featured snippet optimization: Many answers from voice assistance are from Google’s Featured Snippets. Find out if the platform can edit your content to maximize the chances of appearing in these snippets. 
5. Speed and performance: People who use voice search are usually expecting instant answers. Your project should focus on fast-loading pages, structured data, and delivering rapid responses to voice queries. 
6. Keyword strategy: Voice search uses long-tail conversational keywords. VSO platforms can provide insights into question-based queries and natural phrasing that users commonly speak.
7. Analytics and performance tracking: Ensure that the platform can offer detailed analytics to track voice search performance, monitor keyword rankings, and provide insights. 

On the TechBehemoths platform, you can find the best Voice Search Optimization companies for your project. There are 51 firms from 20 countries. Explore the detailed profiles, client reviews, and choose the one that feels most suitable for your project. A hand of help is also the vast range of filters on TechBehemoths, including hourly rate, team size, location, and other required details your project has.