There are 2 Companies in the United Kingdom
that provide Podcast Advertising Services!

The UK technology sector is growing more than two-and-a-half times faster than the overall economy and London has been ranked as the second most connected place for tech in the world behind Silicon Valley in the US. 

According to the Tech Nation Report 2018, the UK digital tech sector is worth nearly £184bn to the economy, a rise from £170bn in 2016. The turnover of digital technology companies grew by 4.5% between 2016 and 2017, compared with 1.7% growth in UK GDP.

Why you should work with a UK-based company?

Probably the second largest IT hub in the world, the UK is one of the fastest-growing IT leaders. It is the home of over 225,000 IT & web companies based on a report delivered by Computer Weekly. Web companies from the UK provide the entire range of services and are known for good management, rich business culture, and great tech performance

What you should be aware of when working with UK web companies

A report by Tech Nation in 2018 revealed the main challenges companies and IT hubs face, is related to access to talent, affecting 83% of tech hubs. Access to funding and poor transport links were also found to be major challenges for some of the UK’s tech hubs. 

Are UK IT companies reliable?

The UK companies enjoy a high trust level on a global level and are considered reliable overall. However, due to the wide variety of web & software companies, not all UK-based companies represent the business culture, performance, and tech skills that the UK is so well known for.  This is why choosing the IT company as a partner is important. 

How the UK IT industry relates to the neighboring countries

Having a leading IT infrastructure, the IT industry in the UK increased its potential and following the global trends, just like the US, it will focus more on certifying and developing already existing professionals rather than hiring new skills.  

On the background of a fast-developing EU market, the UK looks weaker alone than in the community. Brexit has forced tech giants and many IT companies to leave for other EU countries, especially Ireland and Germany - a report from Tech Spot reveals. 

Overall, the UK IT industry will continue to be a good option for businesses that tend to expand their presence on the local market, and also for local startups, that would preferably rely on companies from the UK. 

A kind of paid marketing where ads are placed in podcast episodes is called Podcast Advertising. It has different forms like host-read sponsorships, pre-recorded ads, and branded episodes or series. The popularity of podcasts has increased in recent years, having more listeners. Thanks to this, podcast ads, compared to other digital ads, are more effective. It also helps brands and businesses to reach an audience that has stopped watching TV and radio, or other traditional media. 

According to Statista, in the United States, the Podcast Advertising industry’s annual ad revenue surpassed $2 billion. Also, the U.S. has the majority of podcast listeners across the globe, with approximately 160 million people listening to podcasts monthly. About 30% of the audio time is spent on podcasts by podcast listeners, Forbes reports.  

Why is Podcast Advertising efficient for businesses and your project?

• Targeted audience
• High engagement levels
• Authenticity and trust
• High retention rates
• Strong ROI and scalable performance
• Build brand advertising
• Drive a positive perception
• Budget-friendly
• Flexibility and creativity

To find a good platform providing Podcast Advertising services for your project is critical. You should take into consideration some criteria to make the right selection. Start with finding what your project’s goal is and why you need Podcast Advertising. The remaining things to look into are:

1. Matching the targeted audience: Ensure that the desired audience can be reached by the platform you are considering. 
2. Ad formats: A Search platform that provides different types of ads, for example, pre-roll, mid-roll, and post-roll. 
3. Pricing fees: Select platforms that fit your budget while offering the required skills and experience. Also, platforms that have competitive pricing models for ad placements.
4. Analytics & performance tracking: A good platform can give you details into ad performance, listeners engagement, and conversion rates. 
5. Ease of use and integration: Find a platform that is user-friendly and integrates rapidly with your existing marketing tools.
6. Reviews and testimonials: Check the platform’s reviews and feedback from its clients to gauge its reliability and effectiveness. 

By carefully selecting these aspects, you can make a calculated decision and choose a suitable Podcast Advertising service platform for your project. Also, you can benefit from the various perks that Podcast Advertising provides for your business, which is an investment for long-term progress. 

There are more than 30 companies from 14 countries on TechBehemoths. This platform has a detailed filter option, giving the possibility to choose from hourly rates to the desired destination. Unbiased ratings and reviews are also present on TechBehemoths, helping you choose more efficiently.