There are 6 Companies in Tanzania
that provide Other Marketing Services!

Tanzania is more known for its safari, national parks, and UNESCO heritage sites. Also, in Tanzania people are coming more for observing wildlife and lions in their natural habitat - so far, nothing about the IT sector. But it’s no surprise, since the World Bank ranked Tanzania 141/190 in the ease of doing business, and this may look somehow intimidating both for investors and for potentially interested clients of IT companies. Now, in 2020 when you have the whole of Europe, the Americas, and Asia, almost no one would choose an African country for digital services. 

With all these, Tanzania made huge progress in the digital sector, and local companies are providing non-financial aid to interested investors in their IT sector. Consulting, co-working spaces with views to safari, and mentoring are only a few of the services you can benefit from in Tanzania. Also, in the context of Covid-19, the country entered the Green Zone, with around 10 cases in the entire country. 

Why you should work with Tanzanian IT companies

So, obviously, you will not find in Tanzania a well-developed IT infrastructure and the industry overall. However, you may find in Tanzania a friendly ecosystem that will help you develop the industry, and this may be very rewarding. 

Not so many Tanzanians IT companies are present on the local market, and the ones that exist are doing BPO and working for foreign customers from their operational centers located across the country. Its strategic location and a friendly business environment can make the country for many a great place where you can combine business with a vacation. 

There are no specific restrictions and things that you should know about Tanzania when visiting it, except that you can enjoy your time and do the work you planned to do. 

What to pay attention to when working with Tanzanian IT companies

On the other hand, there are specific risks one may be exposed to in Tanzania. The undeveloped  IT industry, language barriers, and inexperienced developers and project managers can be a headache if Tanzanian IT companies were chosen as partners in a digital project. These risk factors come in contrast with the benefits the country has to offer, so taking a decision in this direction is an important step. 

How reliable are Tanzanian IT companies

You can’t really tell if Tanzanian IT companies are reliable or not. Simply because the local digital agencies didn’t take a chance to make a name for themselves on the international market - the country has a chance now to attract investors, create businesses that provide decent service quality, and start developing the country IT sector to a certain level. 

How the Tanzanian IT sector relates to the neighboring countries

In the region, there are countries that perform better and lower than Tanzania. Even though the development levels of the IT sector are not comparable between Tanzania and its neighboring countries, Kenya and Congo have managed to become the hosts of some international IT companies, but that’s probably because of the location rather than because of development. On the other hand, Uganda, Rwanda, and Burundi  - the other neighboring countries, are far from implementing digitalization at the level Tanzania is today.  Another thing that worth mentioning is that the main investor in East Africa is China and its companies. Probably, this will help the countries to develop at least in some fields which are more essential than IT. 

Marketing services can go beyond traditional digital strategies and utilize innovative methods to effectively promote businesses. These approaches aim to tap into unique avenues and techniques for success. 

Various innovative strategies fall under other marketing services, all aimed at helping businesses stand out in the competitive digital sphere. These tactics include influencer marketing, guerrilla marketing, event marketing, and strategic partnerships. Unlike traditional marketing, other marketing strives to create impactful experiences that truly connect with the intended target audience.

As related to other marketing services we can count influencer marketing, guerrilla marketing, event marketing, and collaborations, as well as content marketing and experiential marketing, share a common thread.

Companies that offer other marketing services leverage various tools and technologies, tailored to the specific strategies they employ. These tools can range from social media management platforms for influencer campaigns to event management software for event marketing, as well as creative design tools for guerrilla marketing endeavors.

When a company requires other types of marketing services, it can collaborate with dedicated IT companies or digital agencies. Specialized IT companies focus solely on unconventional marketing strategies and excel in executing distinctive campaigns. Digital agencies, on the other hand, may provide a broader suite of marketing services, catering to businesses seeking all-encompassing marketing solutions.

Adopting other marketing services grants businesses a competitive edge, enabling them to captivate their target audience through inventive and memorable campaigns. Influencer collaborations lead to enhanced brand exposure and credibility, while guerrilla marketing sparks viral attention and reinforces brand recognition. Event marketing and partnerships allow businesses to directly engage with customers and cultivate meaningful connections.

Choosing the appropriate other marketing service provider necessitates evaluating their expertise in the specific strategies you plan to implement. Seek providers with a history of successful and imaginative campaigns. Effective communication and collaboration are essential, so opt for a provider that comprehends your brand and objectives.