There are 4 Companies in Egypt
that provide Native Advertising Services!

The Egyptian government, through the Ministry of Communications and Information Technology (MCIT) and the IT Industry Development Agency (ITIDA), has taken an active role in developing ICT capabilities within the country and positioning ICT as a cornerstone of economic development and foreign investment.

The Egyptian ICT sector’s contribution to GDP is 5.8% in 2023 - 2024, reaching $346 billion. In 2025, over 180 export-oriented firms, employing 145,000 workers, generated ICT exports of $3.7 billion annually. The local-facing IT sector, meanwhile, employed a further 130,000 people in this period, with the goal to increase this number to 550,000 by 2026.

Why Work With Egyptian IT Companies

Egypt has a broad base of skilled labor that is multilingual across English, German, French, and Arabic. This base makes Egypt an attractive and cost-effective market with minimal communication barriers to provide outsourced services to Western, Asian, and Middle Eastern markets. Based on these resources, Egyptian IT companies and web agencies located there are considered accessible and gain an advantage in the regional market.

What to Be Aware of When Working With Egyptian IT Companies? 

Due to the fact that Egypt is known more for cheap prices for web and software services rather than for IT companies, the latter didn’t have the chance to make themselves a name and consolidate a reputation. 

Since the foreign companies offer a good price for the Egyptian IT workforce, the local web and software agencies have to work with what they pay for. And this may be a challenge for foreign clients who seek quality more than anything else. 

How Reliable Are Egyptian IT Companies

In terms of reliability in the region, Egyptian IT companies are mostly considered trustworthy, mostly. The specific region makes companies from each country unique, and in Egypt’s case, potential foreign clients can rely on the Egyptian skilled workforce, well-developed business environment, and also, Egyptian companies provide competitive services. 

How Does the Egyptian IT Industry Relate to the Neighboring Countries?

Egyptian IT companies are considered more and more competitive in the regional digital market. The credits for this performance are mostly given to a continuously developing IT infrastructure and industry that managed to bring the IT sector to the level of a vital component of the national economy. 

Also, another important factor that contributes to the Egyptian IT sector's competitiveness is the way the region is divided into subsector leaders. While Israel is well known for providing high-quality cybersecurity solutions on the international market, and Saudi Arabia makes the most of the website in the region, Egypt provides software and mobile applications that are considered among the best in the region. 

All in all, Egypt is a promising destination for both outsourcing and B2B relations in the region and is one of the pretenders to the overall IT regional leadership.

The form of paid publicity that integrates seamless into a platform’s content, which appears on is called Native Advertising. The paid posts have the same format as the non-sponsored ones. They are everywhere, in social channels, various platforms, and websites. These ads are meant to be smooth extensions of the page, not to interrupt the users’ experience on the website. A better possibility to be seen is for sponsored posts compared to banner ads, because they can blend in. 

Their popularity is growing thanks to their effectiveness and accounts for approximately ⅔ of the total digital display ad spend. Now, Native Advertising is used as a brand awareness tool alongside other marketing strategies. 

Statista says that by 2025, the Native Advertising global market is expected to grow to $92.4 billion in Western Europe, compared to $19.6 billion in 2020. Native ads are more popular with 53% of users than traditional ones. These data represent the increasing demand and need for Native Advertising.

Why is Native Advertising important for your project?

Native Advertising is best for almost every type of business. For instance, from telecommunications with a broad audience to a brand selling products to a specific audience. These businesses can use carefully created articles, videos, images,  blogs, and posts on social media to engage with users. The key to success is the right placement, creative content, and good storytelling. The perks businesses can leverage are the following:

• Better experience for users
• Higher rates of engagement
• Increase brand reputation
• A variety of social channels
• Higher click-through rates
• Budget-friendly
• Non-disruptive ads

To select the right platform offering Native Advertising services for your project, you should consider the reason for using Native ads, the desired audience, and the formats of ads you want. Besides these, you should consider the following criteria:

1. Understand your audience: Look into demographics and what your audience’s interests are.
2. Create attractive content for your targeted audience: Find out what are the preferred social channels of your audience, type of ads and style and use them to your benefit.
3. Budget: Usually, agencies that offer Native Advertising services offer two pricing models, cost-per-click (CPC) and cost-per-thousand impression (CPM). Consider these models to correspond with your budget.
4. Choose creative design: A key factor for your Native Ads to have success is for them to have an appealing design. Choose a platform that relates with your desired style and design.
5. Improvement of post-click experiences: It is important for your project to have optimized post-click experiences. What your followers will see after clicking has a big influence. Select an agency of Native Advertising that has this feature.

By carefully selecting these aspects, you can make a calculated decision and choose a suitable Native Advertising service platform for your project. Also, you can benefit from the various perks Native ads are providing for your business, being an investment for long-term progress. 

There are almost 100 companies from different locations like Europe, Asia, North and South America, the Middle East, and Africa on TechBehemoths. This platform has a rich filter option, giving the possibility to choose from hourly rates to the needed location. Fair ratings and reviews are also present on TechBehemoths, helping you choose more efficiently.