There are 1 Companies in Belgium
that provide Native Advertising Services!

The Belgian ICT market is considered to be mature and sophisticated but still open and innovative. The market is highly competitive but at the same time has opportunities for international trade, especially for small and medium-sized businesses.

Now, in 2020, the ICT sector is one of the most dynamic in Belgium, with a turnover of 35 billion euro the ICT sector contributes 10% of GDP per year.

The average net salary of a Belgian web developer is estimated to be around 2545 EUR, with an hourly rate of 22EUR. This makes the Belgian IT industry one of the most expensive in Europe, but at the same time highly-qualified due to IT education investment and government policies that support this economy pillar and its continuous development

• Why is it worth working with a Belgian IT company?

Belgian web agencies and IT companies provide the full range of services required on the market. But also, companies focus and tend to develop several specific IT branches that proved to be required both on the local and international markets. In this way, based on a study performed by Open Export Belgian agencies are among the best in Europe in providing the following services: 

1. E-health

2. Fintech

3. Cybersecurity

4. Big Data

5. Digital and Social Marketing

6. ICT for education

7. E-Government 

• What to pay attention when working with Belgian-based agencies

As it was mentioned from the very beginning, the Belgian IT industry is one of the most expensive in Europe. Also, Belgian agencies like many western countries perform Business Process Outsourcing, by recruiting human resources and professionals from cheaper countries.

• Are Belgian Companies reliable? 

As one of Europe’s most popular IT hub, Belgium is reachable almost exclusively to companies that can invest and survive on the market. The tough competition within its borders and also in the region combined with high living prices created a favorable environment for either big or serious companies. 

• How Belgium IT infrastructure relates to its neighboring countries?

Even though Belgium has a well-developed IT infrastructure and supports the presence of all types of business entries on the IT market, the neighboring country’s IT capacities make a good competition and create similar or even higher opportunities for ICT. According to the Entrepreneur, Germany, Holland, and France are the leading IT Hubs in Europe alongside Belgium, which makes the first three  - a good alternative for IT startups and web projects. 

Belgium still remains one of the most preferred and trusted countries in the world for IT innovation, web development, web design, and creative projects. 

The form of paid publicity that integrates seamless into a platform’s content, which appears on is called Native Advertising. The paid posts have the same format as the non-sponsored ones. They are everywhere, in social channels, various platforms, and websites. These ads are meant to be smooth extensions of the page, not to interrupt the users’ experience on the website. A better possibility to be seen is for sponsored posts compared to banner ads, because they can blend in. 

Their popularity is growing thanks to their effectiveness and accounts for approximately ⅔ of the total digital display ad spend. Now, Native Advertising is used as a brand awareness tool alongside other marketing strategies. 

Statista says that by 2025, the Native Advertising global market is expected to grow to $92.4 billion in Western Europe, compared to $19.6 billion in 2020. Native ads are more popular with 53% of users than traditional ones. These data represent the increasing demand and need for Native Advertising.

Why is Native Advertising important for your project?

Native Advertising is best for almost every type of business. For instance, from telecommunications with a broad audience to a brand selling products to a specific audience. These businesses can use carefully created articles, videos, images,  blogs, and posts on social media to engage with users. The key to success is the right placement, creative content, and good storytelling. The perks businesses can leverage are the following:

• Better experience for users
• Higher rates of engagement
• Increase brand reputation
• A variety of social channels
• Higher click-through rates
• Budget-friendly
• Non-disruptive ads

To select the right platform offering Native Advertising services for your project, you should consider the reason for using Native ads, the desired audience, and the formats of ads you want. Besides these, you should consider the following criteria:

1. Understand your audience: Look into demographics and what your audience’s interests are.
2. Create attractive content for your targeted audience: Find out what are the preferred social channels of your audience, type of ads and style and use them to your benefit.
3. Budget: Usually, agencies that offer Native Advertising services offer two pricing models, cost-per-click (CPC) and cost-per-thousand impression (CPM). Consider these models to correspond with your budget.
4. Choose creative design: A key factor for your Native Ads to have success is for them to have an appealing design. Choose a platform that relates with your desired style and design.
5. Improvement of post-click experiences: It is important for your project to have optimized post-click experiences. What your followers will see after clicking has a big influence. Select an agency of Native Advertising that has this feature.

By carefully selecting these aspects, you can make a calculated decision and choose a suitable Native Advertising service platform for your project. Also, you can benefit from the various perks Native ads are providing for your business, being an investment for long-term progress. 

There are almost 100 companies from different locations like Europe, Asia, North and South America, the Middle East, and Africa on TechBehemoths. This platform has a rich filter option, giving the possibility to choose from hourly rates to the needed location. Fair ratings and reviews are also present on TechBehemoths, helping you choose more efficiently.