There are 11 Companies in Vietnam
that provide Media Planning & Buying Services!

As Vietnam moves from low-tech manufacturing to a service-oriented economy, the country’s information technology (IT) market is increasingly gaining traction, giving competition to IT firms in China and India. This has partly been encouraged by the growth of Vietnam as a regional market for domestic enterprises and global technology vendors.

Why you should work with Vietnamese IT companies

Local software producers mostly provide their products to government and small and medium-sized enterprises, while larger Vietnamese companies generally look to multinationals for software. As internet infrastructure starts to improve, more demand for areas such as software as a service (or, on-demand software) and other cloud-computing services should pick up. 

What you should pay attention to when working with Vietnamese IT companies

The underdeveloped IT sector and infrastructure, as well as a relatively low level of education in IT, make Vietnamese companies less attractive to foreign customers. Additionally, IT companies and web agencies from Vietnam face systemic problems with cybersecurity, piracy rate and efficient communication among others.  

Cybersecurity is a particular vulnerability for Vietnam, and one of the most notable cases happened in 2016, when an alleged Chinese hacker group, 137CN, carrying out a number of cyberattacks on Vietnam’s airports as well as the official website of the national flag carrier Vietnam Airlines in which the airline’s customer database was stolen and made public on the internet.

In 2019 there were a total of 31,500 security incidents in the country, according to the Vietnam Computer Emergency Response Team. In the first half of 2020 alone the number of incidents was 4.4 times higher compared with a year earlier. 

How reliable are Vietnam based IT companies 

Under the strongly growing digital economy, major opportunities are opening for investors, especially those who want to provide products and services based on new technologies. Combining this and the cheap market price, Investors rely on Vietnamese IT companies to provide the needed digital services. 

But the situation is different in the regional market, where potential clients have a wide range of countries and companies were to choose from for their web or software projects. 

How does the Vietnamese IT industry relate to the neighboring countries

IT outsourcing services generate around $3bn a year, according to Vinasa. However, Vietnam is still a boutique market when it comes to outsourcing and lags behind its regional peers such as India and the Philippines, which earned $98bn and $21.3bn, respectively, from providing IT services. 

Getting in the spotlight of your target audience isn't one of the easiest tasks. Considering the competition, the amount of information people are exposed everyday, and the day business show their solution, capturing an audience seems even more difficult. That's where Media Planning & Buying services step in – the strategic cornerstone that ensures your message reaches the right audience, at the right time, through the most effective channels.

Let's explore the world of Media Planning & Buying and discover how these services can be a game-changer for your business.

Media Planning & Buying solutions provide a diverse array of strategic measures designed to optimize your advertising campaigns. From analyzing your target demographics to selecting the most suitable media platforms, this process ensures your brand's visibility where it matters most. It involves crafting a compelling message, choosing the appropriate advertising channels, negotiating favorable rates, and continuously refining the strategy based on performance insights.

Media Planning & Buying services extend beyond traditional platforms to encompass digital and social media as well. This comprehensive approach enables businesses to reach their audience through television, radio, print, online ads, social media, and more. By covering such a wide range of platforms, these services ensure a unified and consistent message across various channels, reinforcing your brand image and boosting recognition.

The digital era has introduced multiple tools and technologies that amplify the efficacy of Media Planning & Buying services. Advanced data analytics, artificial intelligence, and predictive modeling enable companies to pinpoint the most promising opportunities, optimize budgets, and refine strategies in real-time. These technologies ensure your advertising efforts are data-driven, cost-effective, and adaptable to the ever-evolving consumer landscape.

When considering Media Planning & Buying services, businesses have various options to choose from. Specialized IT companies and digital agencies offer dedicated expertise in crafting and executing campaigns that align with your goals. Whether you seek to boost brand awareness, drive conversions, or both, these services provide tailored solutions to meet your unique requirements.

Collaborating with a specialized IT company or a digital agency for Media Planning & Buying services brings a myriad of benefits to your business. From accessing industry insights and market trends to harnessing the power of cutting-edge tools, your advertising campaigns are elevated to new heights. This partnership ensures a cohesive and effective strategy that maximizes your ROI and minimizes wastage of valuable resources.

Selecting the right partner for your Media Planning & Buying needs requires careful consideration. Look for a provider with a proven track record of successful campaigns, a deep understanding of your industry, and the ability to adapt to evolving market dynamics. An effective provider should also demonstrate a collaborative approach, transparent communication, and a commitment to staying ahead of industry trends.

Navigating the vast landscape of Media Planning & Buying providers can be overwhelming, but TechBehemoths simplifies the process. With over 2630 companies listed across 59+ countries, the platform offers a comprehensive directory of options. The platform's user-friendly interface allows you to compare providers based on their expertise, portfolio, client reviews, and geographical location. TechBehemoths empowers you to make an informed decision, ensuring your partnership with a Media Planning & Buying provider that aligns seamlessly with your business goals.