There are 2 Companies in Edinburgh
that provide Media Planning & Buying Services!

Edinburgh is the home place of the telephone inventor Alexander Graham Bell, and the city is also known for the contribution to the steam engine improvement and logarithm inventions for modern computers. It plays a major role in the history of modern tech development, and what is more important - the city has a huge impact on the contemporary UK tech scene. 

In the past 20 years, the city has been awarded multiple times for its contribution to technology, out of which is important to highlight the “Most Attractive City for Tech Business” given by the European Business Magazine. The largest tech companies in Edinburgh are RockStar North and Skyscanner among others, which lead the local tech stage and recorded impressive results on the national and international levels. 

Related to Edinburgh’s tech scene impact on the local economy, digital businesses contributed with 1.14 bn pounds in 2018, according to the Tech Nation UK report. Based on the same source, there are over 34K people working for the tech sector in Edinburgh, and the numbers will continue to rise since the city is a growing tech hub with an attractive IT infrastructure and a friendly business environment. 

Another interesting fact about Edinburgh’s tech industry is the UK’s largest tech incubator -  CodeBase was born here. This makes the city an attractive place to search for newly created digital agencies with high potential, or other types of startups that promise to create innovative products and services.

Jobs. This is another subject where Edinburgh scores better than the national average. IT companies based in Edinburgh, generate annually almost 3K new tech jobs for young talents and tech professionals. This is 3 times more than what the country generates on average yearly, and this is also an indicator that points out how attractive Edinburgh really is for companies, at least. 

The top IT jobs in Edinburgh are software developers and data scientists. Almost 7% out of the entire workforce in Edinburgh are developers, and almost 4% are data scientists, which means that 1 in 10 people are highly capable IT professionals, but the density grows if we include other tech jobs. 

Education. There are two major centers that generate graduates and potential workers for local Edinburgh’s tech companies: Edinburgh University School of Informatics and The Discovery and Innovation Center. These two and combined with other universities and educational institutions released more than 100K tech specialists in the past 15 years. 

In addition to universities, there are also educational organizations that help to grow Scotland’s IT industry. CodeClan and The Data Lab are some of the best-known examples in the local IT community that have an important role in the IT industry’s development.  But there is more to it - big corporations that have offices here, also contribute to advanced tech education. Amazon and Microsoft have their own teaching centers that not only train, but also help specialists develop their skills in multiple IT fields.

If you liked this blog post about Edinburgh, and think that IT companies from this city can help you with your next digital project, discover all IT companies from Edinburgh on TechBehemoths

Getting in the spotlight of your target audience isn't one of the easiest tasks. Considering the competition, the amount of information people are exposed everyday, and the day business show their solution, capturing an audience seems even more difficult. That's where Media Planning & Buying services step in – the strategic cornerstone that ensures your message reaches the right audience, at the right time, through the most effective channels.

Let's explore the world of Media Planning & Buying and discover how these services can be a game-changer for your business.

Media Planning & Buying solutions provide a diverse array of strategic measures designed to optimize your advertising campaigns. From analyzing your target demographics to selecting the most suitable media platforms, this process ensures your brand's visibility where it matters most. It involves crafting a compelling message, choosing the appropriate advertising channels, negotiating favorable rates, and continuously refining the strategy based on performance insights.

Media Planning & Buying services extend beyond traditional platforms to encompass digital and social media as well. This comprehensive approach enables businesses to reach their audience through television, radio, print, online ads, social media, and more. By covering such a wide range of platforms, these services ensure a unified and consistent message across various channels, reinforcing your brand image and boosting recognition.

The digital era has introduced multiple tools and technologies that amplify the efficacy of Media Planning & Buying services. Advanced data analytics, artificial intelligence, and predictive modeling enable companies to pinpoint the most promising opportunities, optimize budgets, and refine strategies in real-time. These technologies ensure your advertising efforts are data-driven, cost-effective, and adaptable to the ever-evolving consumer landscape.

When considering Media Planning & Buying services, businesses have various options to choose from. Specialized IT companies and digital agencies offer dedicated expertise in crafting and executing campaigns that align with your goals. Whether you seek to boost brand awareness, drive conversions, or both, these services provide tailored solutions to meet your unique requirements.

Collaborating with a specialized IT company or a digital agency for Media Planning & Buying services brings a myriad of benefits to your business. From accessing industry insights and market trends to harnessing the power of cutting-edge tools, your advertising campaigns are elevated to new heights. This partnership ensures a cohesive and effective strategy that maximizes your ROI and minimizes wastage of valuable resources.

Selecting the right partner for your Media Planning & Buying needs requires careful consideration. Look for a provider with a proven track record of successful campaigns, a deep understanding of your industry, and the ability to adapt to evolving market dynamics. An effective provider should also demonstrate a collaborative approach, transparent communication, and a commitment to staying ahead of industry trends.

Navigating the vast landscape of Media Planning & Buying providers can be overwhelming, but TechBehemoths simplifies the process. With over 2630 companies listed across 59+ countries, the platform offers a comprehensive directory of options. The platform's user-friendly interface allows you to compare providers based on their expertise, portfolio, client reviews, and geographical location. TechBehemoths empowers you to make an informed decision, ensuring your partnership with a Media Planning & Buying provider that aligns seamlessly with your business goals.