There are 2 Companies in Japan
that provide Event Marketing & Planning Services!

The Information and Communications Technology (ICT) industry in Japan is touted to be the top industry in the country. In 2018 this sector was worth USD 2.2 trillion. The Japanese government aims to take this number to 3.4 trillion by 2025.

In fact, with the government steadily coming up with innovative ideas and efforts to significantly impact and contribute on a global scale, the industry is expected to exceptionally boom in the upcoming years. Both the public and the private sectors are aware of the importance of the latest, most innovative ICT solutions to advance the economy and are taking steps towards this. Hence, this sector holds immense business potential.

Why working with Japanese IT companies

Based on the country data of Japan, there are various opportunities in the ICT Sector. Firstly, the country ranks 3rd as the biggest market with average revenue per user in Asia. This means that local IT companies from Japan have adopted a mixed business model, and adjusted it under both local and international IT market requirements. Shortly, Japanese IT companies approach international and local clients differently keeping the longstanding business tradition but at the same time offering high-quality services and digital products to foreign markets under the rules of Western business style. 

What to be aware of when working with Japanese IT companies

Since tech giants established business connections in Japan, local IT companies faced the need of changing and adjusting their approach to international requirements, ending the era of a “closed market”. This has brought both benefits and challenges for Japanese IT companies and web and software providers. 

The biggest challenge still remains the human resources for IT companies, since the legislation does not allow outsourcing professionals from other countries and rely only on native talents. Taking into consideration the demographics and the continuously ageing population, fewer young professionals are enrolled in the IT sector, which automatically means less flexibility and capacity to adopt new technologies and implement them into local digital business environments. 

How reliable are Japanese IT companies

Japan has built a reputation for its highly skilled professionals and trustworthy country, especially after WWII, when the US invested and developed under its umbrella the Japanese business environment. The Japanese IT companies, web and software agencies take full advantage of this position by promoting their services and digital products on the international market. 

How does the Japanese IT industry relate to the neighboring countries

Japan has probably the most developed IT industry in the region and a proven high potential for providing the entire spectrum of ICT services at the highest quality. Nonetheless, South Korea and China are coming close to the 2nd and respectively 3rd position in terms of IT industry and infrastructure development. 

Event planning and marketing is a strategic process involving detailed planning, creative ideation, and great execution to create impactful events that resonate with target audiences.

Event Marketing and Planning involves coordinating all aspects of an event, from concept development and logistics to promotion and execution. It includes a wide range of events, ranging from product launches and conferences to trade shows and corporate gatherings. 

Services related to event marketing and planning include event strategy development, event logistics management, vendor coordination, and post-event analysis

To provide worthy event marketing and planning services, companies leverage various tools and technologies. These can range from event management software for streamlined organization, email marketing platforms for promoting events, and ticketing systems for registration, to virtual event platforms for online events and hybrid experiences

Companies seeking event marketing and planning services can choose to collaborate with specialized IT companies or digital agencies. Specialized IT companies excel in creating and executing detailed event strategies, while digital agencies often offer a broader range of services, providing comprehensive event marketing solutions.

By using event marketing and planning services, businesses can create powerful brand experiences that offer several benefits. Successful events can boost brand recognition, build strong customer relationships, and establish businesses as industry experts. Furthermore, events provide chances for direct engagement, networking, and gathering valuable feedback from attendees.

When choosing an event marketing and planning service provider, it's important to assess their expertise, creativity, and ability to flawlessly execute events. Look for providers who have a history of successful projects, strong communication skills, and a grasp of your industry's complexity.

Event marketing and planning services are pivotal for creating impactful events that leave a lasting impression on attendees. By partnering with a specialized IT company or digital agency, you can elevate your brand's presence, engage your audience, and achieve event success.