There are 5 Companies in Ethiopia
that provide Event Marketing & Planning Services!

Ethiopia is more known for its safari, national parks, and UNESCO heritage sites. Also, in Ethiopia people are coming more for observing wildlife and lions in their natural habitat - so far, nothing about the IT sector. But it’s no surprise, since the World Bank ranked Ethiopia 141/190 in the ease of doing business, and this may look somehow intimidating both for investors and for potentially interested clients of IT companies. Now, in 2020 when you have the whole of Europe, the Americas, and Asia, almost no one would choose an African country for digital services. 

With all these, Ethiopia made huge progress in the digital sector, and local companies are providing non-financial aid to interested investors in their IT sector. Consulting, co-working spaces with views to safari, and mentoring are only a few of the services you can benefit from in Ethiopia. Also, in the context of Covid-19, the country entered the Green Zone, with around 10 cases in the entire country. 

Why you should work with Ethiopian IT companies

So, obviously, you will not find in Ethiopia a well-developed IT infrastructure and the industry overall. However, you may find in Ethiopia a friendly ecosystem that will help you develop the industry, and this may be very rewarding. 

Not so many Ethiopians IT companies are present on the local market, and the ones that exist are doing BPO and working for foreign customers from their operational centers located across the country. It’s a strategic location and a friendly business environment can make the country for many a great place where you can combine business with a vacation. 

There are no specific restrictions and things that you should know about Ethiopia when visiting it, except that you can enjoy your time and do the work you planned to do. 

What to pay attention to when working with Ethiopian IT companies

On the other hand, there are specific risks one may be exposed to in Ethiopia. The undeveloped IT industry, language barriers, and inexperienced developers and project managers can be a headache if Ethiopian IT companies were chosen as partners in a digital project. These risk factors come in contrast with the benefits the country has to offer, so taking a decision in this direction is an important step. 

How reliable are Ethiopian IT companies

You can’t really tell if Ethiopian IT companies are reliable or not. Simply because the local digital agencies didn’t take a chance to make a name for themselves on the international market - the country has a chance now to attract investors, create businesses that provide decent service quality, and start developing the country IT sector to a certain level. 

How the Ethiopian IT sector relates to the neighboring countries

In the region, there are countries that perform better and lower than Ethiopia. Even though the development levels of the IT sector are not comparable between Ethiopia and its neighboring countries, Kenya and Congo have managed to become the hosts of some international IT companies, but that’s probably because of the location rather than because of development. On the other hand, Uganda, Rwanda, and Burundi – the other neighboring countries, are far from implementing digitalization at the level Ethiopia is today.  Another thing that worth mentioning is that the main investor in East Africa is China and its companies. Probably, this will help the countries to develop at least in some fields which are more essential than IT. 

Event planning and marketing is a strategic process involving detailed planning, creative ideation, and great execution to create impactful events that resonate with target audiences.

Event Marketing and Planning involves coordinating all aspects of an event, from concept development and logistics to promotion and execution. It includes a wide range of events, ranging from product launches and conferences to trade shows and corporate gatherings. 

Services related to event marketing and planning include event strategy development, event logistics management, vendor coordination, and post-event analysis

To provide worthy event marketing and planning services, companies leverage various tools and technologies. These can range from event management software for streamlined organization, email marketing platforms for promoting events, and ticketing systems for registration, to virtual event platforms for online events and hybrid experiences

Companies seeking event marketing and planning services can choose to collaborate with specialized IT companies or digital agencies. Specialized IT companies excel in creating and executing detailed event strategies, while digital agencies often offer a broader range of services, providing comprehensive event marketing solutions.

By using event marketing and planning services, businesses can create powerful brand experiences that offer several benefits. Successful events can boost brand recognition, build strong customer relationships, and establish businesses as industry experts. Furthermore, events provide chances for direct engagement, networking, and gathering valuable feedback from attendees.

When choosing an event marketing and planning service provider, it's important to assess their expertise, creativity, and ability to flawlessly execute events. Look for providers who have a history of successful projects, strong communication skills, and a grasp of your industry's complexity.

Event marketing and planning services are pivotal for creating impactful events that leave a lasting impression on attendees. By partnering with a specialized IT company or digital agency, you can elevate your brand's presence, engage your audience, and achieve event success.