There are 3 Companies in Cambodia
that provide Email Marketing Services!

Cambodia’s Information Technology (IT) sector has a promising future with its talented youth and is poised to become the largest export industry in the country, according to Cambodia High Commissioner to the UK. 

Based on this information, it is also important to mention that the average salary in the IT industry in Cambodia is estimated at around 378 USD/mo, making the country one of the most accessible and competitive in the region in terms of prices. 

Based on a report from the State Bank of Cambodia, the IT industry value is set to grow double in 2020, making a progress from $3,5 bn in 2019 to $7 bn. USD. 

Why working with Cambodian IT companies

Cambodian IT companies and web agencies are in the full development process and promoting their services mainly to foreign clients using the latest technologies. Even though Cambodia is probably the newest player in the IT sector in the region, it revealed it has huge capacities with a number of tech startups and new web agencies that continue to grow. In this way, there are more than 1500 IT companies in Cambodia with 10,000 professionals enrolling in the sector each year. 

What to be aware of when working with CambodianIT companies

The relatively low number of IT companies in Cambodia is motivated by two factors: First, as mentioned previously is that the web agencies based in Cambodia are new in the region and are in full development and promotion process. The second reason is that professionals in the country are focused more on freelancing than entering a corporate environment and developing a digital business system - based on a report from the NY Times. 

Considering both indicators, it should be noted that the Cambodia-based companies don’t have rich experience on the market and thus, a developed-business culture which may be a challenge for potential foreign clients. 

How reliable are IT companies from Cambodia

The young and inexperienced behavior of Cambodia-based IT companies and web agencies is compensated by the high capacity and low prices on the market that they can provide. This makes Cambodia-based companies and web agencies, but as well as freelancers to have a balanced reputation on the global market, making the selection process easier for potential clients. 

How the Cambodian IT Industry relates to the neighboring countries

Cambodia is trying to make its place in the global setup. Perhaps, this is the reason why the country’s freelancers offer rates 30% to 50% less than the ones offered in India.

According to NASSCOM, India’s IT market size is $150 billion while Cambodia’s is just $3.5 billion. While India’s population is seven times higher, their investment in the startups’ ratio is also 30 times greater.

The ratio of the size of the economy is 1:10 while the market size of startups is 1:100.  This can be improved as Cambodia’s startups market can grow up to 5 times

The Global Competitiveness Index and Ease of Doing Business Index of Cambodia show that the country has some giant strides to make. India has 6 big IT companies and every company has at least a $10-billion revenue a year. Google, IBM, and Microsoft have their local office in India, promoting the country’s industry through research and development.

On the other hand, Cambodia has not seen business tycoons venture into the IT industry. Cambodian businessmen love to invest in real estate and gold.

The ICT Industry in Cambodia in 2022

2022 comes with new development opportunities for the Cambodian ICT sector. The country struggles to attract BigTech companies and their investments in the hope to boost the economy and diminish the country-wide poverty issues. Among the measures, Cambodia launched several economic forums in late 2021 that will hopefully get a long-term result for the FinTech sector.

Email Marketing is a digital marketing strategy used by businesses to connect with their prospects/clients and promote their services or products via emails.

Email is actually older than the Internet and was invented in the early 70s, it’s still one of the most widely used forms of communication on the web, especially for business purposes.

A significant number of businesses rely on email marketing to increase their revenue, as it’s an efficient channel when it comes to lead and sales generation. 27% of IT companies surveyed by TechBehemoths mentioned that email marketing is one of their top marketing strategies.

Here are some of the benefits of email marketing for businesses:

• Increases your brand awareness
• Generates leads and sales
• Has a higher conversion rate
• Builds brand loyalty
• Is a great channel for upselling
• Delivers personalized content and messages
• Generates results fast

There are multiple email marketing tools on the market for self service advertising like Mailchimp, Hubspot, Zoho Campaigns. They include a wide set of advanced features like automation, segmentation, email templates, ecommerce options, A/B testing, etc.

However, for a more holistic approach and scalable results with email marketing, you might want to get help from service providers who have proven expertise and advanced knowledge/techniques.

If you’re considering hiring an email marketing agency, here are some things to look for:  

• Experience
• Location
• Team size
• Price range
• Portfolio
• Approach & techniques
• Communication & reporting
• Customer reviews

You can choose from more than 6,550 email marketing service providers on TechBehemoths. To ease the selection process, we’ve created a powerful filter to help you narrow down the list of companies based on your exact project requirements.

Browse the company profiles you think are a good fit and contact them for possible collaborations.