There are 80 Companies in Nigeria
that provide Content Marketing Services!
Nigeria’s ICT sector was worth an estimated $5.48 billion in 2017, constituting 31.7% growth from 2016. The telecommunications segment makes up the vast majority of this at around $3.2 billion. Other important contributors are broadcasting, data center services, cloud, IT, and BPO.
Discover Top IT Companies in Nigeria specialized in Content Marketing including Content Creation, Content Distribution, Content Promotion and more.
“Content is King”, you’ve probably heard that expression. However, not everyone knows that Bill Gates is the author of this quote. In 1996, he wrote an essay with this title and posted it on Microsoft’s website.
He said that the most income on the internet will be generated by content, emphasizing the importance of content in the digital era.
According to the digital marketing survey conducted by TechBehemoths, about 34% of digital agencies frequently use content marketing in their advertising activities.
3 Content Marketing winning companies in Nigeria for the TechBehemoths 2024 Awards
Featured Companies in Nigeria
This month, the following Content Marketing companies managed to provide an outstanding service and support. It's worth taking a look.
Branding, Marketing and Advertising Agency
Performance and data driven digital transformation and growth marketing agency focused on growth and ROI for the client.
we're an award-winning African creative and digital marketing agency that delivers impactful & creative campaigns to achieve your business goals.
Explore Top Content Marketing Companies in Nigeria
Xpertech Solutions is one of the leading ICT and renewable energy conglomerate providing professional ICT and renewable energy services.
we deliver innovative tech solutions that drive online growth for businesses across Africa, Europe, Asia, Oceania, and America.
Services:
Ani David Digitals is a popular SEO Agency and Web Development brand with over 5 years of expertise in creating a Solid Online Presence for Businesses
Services:
The leading information technology company in Lagos, Nigeria. We provide all kinds of IT Services to businesses of all sizes.
Experts in Digital marketing, social media management, SEO, website development, logos and branding, graphic design and video editing.
Creating experiences rooted in culture
Empowering brands globally. You share your vision with us, and we will provide you with the arsenal to make it a reality.
VitalTech Services is a leading provider of advanced information technology solutions based in Nigeria,
The Generalissimo Media is a registered web design company, serving clients across Europe and Africa, since 2014.
turning ideas into tech solutions
Expert website design, delivering responsive, SEO-optimized, and user-friendly sites tailored to your brand’s needs.
Your reliable digital transformation partner
We’re a global public relations and communications firm dedicated to enhancing the way our clients and collaborators share their stories.
Services:
Creative & Effective Advertising
Neobot Tech is an innovative and customer-center mobile app and website development company.We combine our technical expertise, passion for innovation
KENNETH PRICE NIGERIA is a leading Digital Marketing, Branding and Brand Management agency in Abuja,
Services:
Your Go-to, Number One (1) Customer-Obsessed Digital Marketing Agency set up to provide you with Premium, Excellent Smart Digital Marketing Solutions
Evaluate is a leading marketing and media communications firm with success working with over 2000 SMEs and corporate organizations.
Services:
Computer training center where you learn tech skills like Digital Marketing, Web Design, UI/UX Design, Data Analytics and Software Engineering.
Result Focused Digital Marketing Agency with 15+ Years of Experience
Services:
Best Web Design Agency In Port Harcourt & Abuja.
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The ICT Industry in Nigeria : 2021 Report
Nigeria’s ICT sector was worth an estimated $32.48 billion in 2017, constituting 31.7% growth from 2016. The telecommunications segment makes up the vast majority of this at around $2.1 billion. Other important contributors are broadcasting, data center services, cloud, IT, and BPO.
Nigeria’s combination of relatively stable governance, strategic location, and young and innovative population has made it an attractive destination for multinational companies. Several notable firms such as Oracle, IBM, Microsoft, Cisco, HP, and SAP have offices in Nairobi, and some have based their entire African operations from these offices.
Why you should work with Nigerian IT companies
Digital service providers in the cloud and BPO markets are largely involved in the provision, rather than the development, of services, whilst Nigerian firms are more prevalent in the fintech and eCommerce markets. The physical technology required for the delivery of digital services is typically imported, and it is not clear that Nigeria could produce these products more efficiently.
A key strength in the digital services market is the acceptance of mobile services. Any consumer solution entering the market would have to be mobile-compatible. Mobile healthcare services are expected to grow particularly rapidly as the sophistication of these offerings increases.
In addition, the CEO of Toniceli considers that one of the competitive advantages Nigerian IT companies have compared to those established in neighboring countries is the challenging conditions. Here in Nigeria, we're used to working in challenging and stressful environments. This gives us grit especially when faced with challenging projects. It's just a part of our nature to face challenges headlong and not to back down.
What to pay attention to when working with Nigerian IT companies and web agencies
On the consumer side, it is vital that any proposed digital service offering be mobile-compatible due to the prevalence of mobile usage in Nigeria. Furthermore, smartphone penetration in the region is steadily increasing, thus increasing the sophistication of viable digital service offerings.
Given the acceptance of fintech by the Nigerian population, a possible route to entry in the consumer market is to acquire one of the many smaller fintech firms in the industry. This would resolve some of the primary barriers to entry, most specifically bureaucratic red tape and a lack of local knowledge.
On the corporate side, the most effective route to entry is likely through partnerships with smaller local resellers. This model is already popular in the Nigerian market. A key differentiating feature here will be how well the service adapted to the Nigerian market.
How reliable are Nigerian-based IT companies?
Considered to be one of the biggest African IT hubs, Nigerian web agencies and IT companies compete only with Ethiopian ones in terms of reliability. As many foreign companies have already invested and thus developed the local IT infrastructure and industry overall, Nigerian IT companies find it easier than other neighboring countries to enter the global market and provide their services for accessible prices.
How the Nigerian IT industry relate to the neighboring countries?
Nigeria is actively trying to establish itself as a key ICT hub in the East African region. The country appears to be making good progress in this regard, helped by having a strong connectivity infrastructure and a young, innovative population. Despite this, the country currently faces considerable political uncertainty, and issues surrounding the transparency of tenders remain a major barrier to growth.
Although Nigeria’s score for the metric measuring the economic impact of ICT is not high in absolute terms, it ranks 54th in the world. This supports the conjecture that businesses, government, and consumers will be receptive to new technologies as ICT has already had a substantial impact on the Nigerian economy.
The Business Environment in Nigeria
The CEO of Toniceli - a leading Nigerian IT company, Oluwayomi Olabanjo states that The Nigerian business environment is one which is quite growing rapidly. Most business environments are still very much clustered in the city of Lagos, but over the years, there's been an expansion in economic clusters in other cities. There had been challenges in infrastructure, policies, power, and access to professional training and education, however, things have been getting better over time, especially with the coalition of private and public enterprises addressing these challenges headlong. I would say the biggest factor we've had working for us in the Nigerian market is the availability of youthful talent and the increasing flow of foreign and local capital into the market.
What Makes Nigeria Attractive for International IT Companies?
Oluwayomi Olabanjo mentions on this topic that What makes it attractive is the abundant supply of youthful talent. However, unstable government policies, infrastructure, and power shortages are challenges making it unattractive for international IT companies.
Yet, the Nigerian Communications Commission had been doing quite a lot with the startup bill and also with the establishment of public-private incubator programs within the country. I really do believe they should be given credit for this.
Lagos, Ibadan - Best cities for doing IT business in Nigeria
Lagos due to the fact that it has always been the economic hub of the country, hence the IT industry has found it quite easier to experience growth in that space.
Ibadan due to the fact that it is a fast growing economic hub and also, there's less capital expense in setting up and running a company here. - mentioned Oluwayomi Olabanjo.
What is Content Marketing and what are its benefits for your projects?
“Content is King”, you’ve probably heard that expression. However, not everyone knows that Bill Gates is the author of this quote. In 1996, he wrote an essay with this title and posted it on Microsoft’s website.
He said that the most income on the internet will be generated by content, emphasizing the importance of content in the digital era.
According to the digital marketing survey conducted by TechBehemoths, about 34% of digital agencies frequently use content marketing in their advertising activities.
Having a website and a blog or a channel where you can publish your content is a must these days. Not only do you have to produce high quality content in various formats (articles, emails, videos, graphics, podcasts, etc.) but also make sure you can distribute and promote it.
This is where content marketing comes in. It’s the process of creation, distribution and promotion of content via different marketing channels. There are multiple businesses that used content marketing to succeed. Hubspot, Buffer, Tripadvisor, Just Eat are just a few examples.
There are multiple benefits when it comes to content marketing:
- Increases your brand awareness
- Establishes expertise
- Boosts your organic traffic
- Helps with lead generation
- Builds customer loyalty
- Makes your customer service better
- Covers multiple content formats
Choosing the best content marketing agency for your business needs can be a challenging task. There are multiple aspects to take into account:
- Evidence of expertise
- Evidence of ethical values
- Skilful team
- Price range
- Portfolio
- Case studies
- Customer reviews
- Communication and reporting
TechBehemoths lists more than 9,960 content marketing service providers to choose from. The agencies are located all over the world and have various experience, team sizes and price ranges.
To ease the selection process, we’ve created a powerful filter which you can use to narrow down the results based on your requirements and shortlist the companies. Browse their profiles and contact them for possible collaborations. There is no obligation to hire!