There are 2 Companies in Kyiv
that provide Broadcast Video Services!

Kyiv, the Ukrainian capital and largest city is one of the largest tech hubs in Eastern Europe and it also hosts offices of international corporations and numerous tech companies that provide workplaces and above-average salaries in the IT sector in Ukraine. 

Kyiv is also the home of more than half of all Ukrainian IT companies, which is an expected fact. With a significant number of international investors, Kyiv aims to draw attention to the local market, even more, prioritizing the development of the IT sector. 

The capital of Ukraine is also the home of over 41% of all existing developers in the country, or, at least it was until 2019. Also here, more than half of all senior developers live in Kyiv, which again confirms the strong commitment of the city to develop the local IT sector and become one of the leading BPO centers in Europe. 

Out of 50 top IT companies in Ukraine have their offices in Kyiv, and all of them have employed more than 23K professionals within the sector. Samsung, Siemens, Huawei, Oracle, Snap, Ubisoft, Netracker, and Terrasoft are only a few tech giants that have their offices in Kyiv, mainly due to the local talent pool and relatively cheap workforce, compared to other countries, especially to those located in Western Europe. 

The average worker in the IT sector is aged between 25-30 y.o.  And around  84% have higher education, which is an impressive indicator both for the city and for the entire Eastern European region. 

Related to how well are being paid IT professionals in Kyiv, we can share several figures from different sources: 

According to Echoua research, software engineers have an average salary of $2100/mo, while other specialists like QA specialists and IT Project Managers get around $1500/mo. 

 However, based on another report from glassdoor, a developer has a yearly salary of $100K, which is $8.3K/mo. And based on the information provided by payscale, the average salary of a software engineer is estimated to only $1691or 47.168 UAH/year. 

Overall, Kyiv remains the largest tech center in Ukraine, and it aims to become the most important in the region, competing with Warsaw and Bucharest. 

Broadcasting involves delivering audio or video content to a wide audience through various electronic communication methods, usually utilizing radio waves. This distribution follows a one-to-many approach, reaching multiple people simultaneously.

The “Traditional TV & Home Video” segment of the media market is expected to grow by 0.2 billion users between 2023 and 2027, reaching a new peak of 5.69 billion users in 2027. This marks a ninth consecutive year of growth, showcasing the market's continued growth over the past years, according to Statista.

Types of broadcasting video

The main broadcast media sources are television and radio, although they have been joined by streaming services, web-based broadcasts, podcasts, and other digital formats. Today there are several types of broadcast video:

Television

TV is an advanced broadcasting medium that provides a visually appealing experience for the public. It is crucial for businesses to present their products orally and provide comprehensive explanations. Television advertising effectively reaches the target audience, with cable TV advertising utilizing creative filming techniques to promote networks among middle-class households.

Advertising Films

Advertising films are commercial productions that showcase products using visual and auditory elements. They use catchy phrases and a comprehensive portrayal of the product, making them highly effective due to people's preference for visual media. Entrepreneurs often use promotional films to promote their goods due to their strong visual appeal and popularity among consumers.

Video Advertising

Video advertising, also known as sales video, differs from regular films in that they lack a story. Instead, these short clips are concise visual representations of business details. They can be shown in various places such as pubs and theaters, or displayed on roadside displays like 3D billboards. Additionally, broadcasters use drama and music to convey advertising messages to a wide audience.

Live-streaming

Live-streaming is an advanced internet broadcasting technique that transmits data in real-time, enabling businesses, brands, and advertisers to reach a wider audience, increase brand awareness, promote products or services, and generate new leads.

There are two types of live-streaming: 

• OTT Advertising (Over-The-Top): Targeted ads shown on streaming services like Amazon Prime and Netflix offer advertisers the opportunity to engage with cord-cutters and a younger age group.

• Connected TV (CTV) Advertising: Smart TV advertisements provide consumers with interactive and tailored content.

Slides

Slides are essentially posters that showcase product information through the use of vibrant colors, visuals, and diverse typography. Typically presented on large screens within cinemas, they are typically shown during intermissions or before the start of a film. Unlike advertising films, slides are a cost-effective means of conveying information.

Benefits of Broadcast Video Service

Companies can gain a number of advantages by incorporating broadcast video services into their work, including:

• This type of media is accessible and efficient for communication. 

• It reaches a broader audience and stands out within geographical boundaries.

• Content can be tailored based on the preferences of the audience.

• It provides high knowledge of different themes and trends.

• It stands as a prime choice for endorsing products and services.

• Broadcast media brings innovative and distinct ideas from the younger generations.

How to Choose a Broadcast Video Service Provider 

TechBehemoths simplifies selecting the best broadcast video companies for projects by offering a directory of over 341 IT companies. The platform offers profiles, client reviews, and ratings to evaluate and compare providers. Advanced search filters narrow down options based on industry expertise, location, and project requirements, ensuring a tailored match for broadcast video needs. Broadcast video is crucial for brand growth and staying informed, promoting products or services, and is essential for today's world continued growth and importance.