There are 3 Companies in Abu Dhabi
that provide Broadcast Video Services!

The UAE capital, Abu Dhabi is also growing its potential in the tech and IT industries. Alongside Dubai, the city has seen investments of over $250M in 2019 that were directed to startup incubators and accelerators. Increasing its business capacity, the city has also attracted foreign investments in the IT sector of over $125M in the past 5 years. Google, Microsoft, HP, and Apple are only a few of the tech giants present in the Emirate capital. 

Regarding accelerators, incubators, and startup programs Abu Dhabi has registered more than 10 programs ready to support the tech businesses and IT sector. Among the most notable names, there are Mohammed bin Rashid Innovations, Sheraa, Ma’an Social Incubator, or, ADGM Reglab. 

IT professionals in UAE are choosing Dubai over  Abu Dhabi, and following the trend, the city should attract more young professionals with facilities and lower living costs. On the other hand, the average salary in Abu Dhabi for IT professionals is competitive. According to Salary Expert, the average salary for such professionals is estimated to be at 248K AED, or $67K/Year. Compared to Dubai, the salaries are ⅓ lower, but at the same time among the highest in the region. 

Overall, Abu Dhabi has high potential to become one of the region’s leaders in tech and IT, and together with Dubai, boost the entire digital transformation of the country.

Based on joint efforts of companies and TechBehemoths, there are more than 98 IT companies from Abu Dhabi that gained advanced digital exposure and have higher chances to get more leads

Broadcasting involves delivering audio or video content to a wide audience through various electronic communication methods, usually utilizing radio waves. This distribution follows a one-to-many approach, reaching multiple people simultaneously.

The “Traditional TV & Home Video” segment of the media market is expected to grow by 0.2 billion users between 2023 and 2027, reaching a new peak of 5.69 billion users in 2027. This marks a ninth consecutive year of growth, showcasing the market's continued growth over the past years, according to Statista.

Types of broadcasting video

The main broadcast media sources are television and radio, although they have been joined by streaming services, web-based broadcasts, podcasts, and other digital formats. Today there are several types of broadcast video:

Television

TV is an advanced broadcasting medium that provides a visually appealing experience for the public. It is crucial for businesses to present their products orally and provide comprehensive explanations. Television advertising effectively reaches the target audience, with cable TV advertising utilizing creative filming techniques to promote networks among middle-class households.

Advertising Films

Advertising films are commercial productions that showcase products using visual and auditory elements. They use catchy phrases and a comprehensive portrayal of the product, making them highly effective due to people's preference for visual media. Entrepreneurs often use promotional films to promote their goods due to their strong visual appeal and popularity among consumers.

Video Advertising

Video advertising, also known as sales video, differs from regular films in that they lack a story. Instead, these short clips are concise visual representations of business details. They can be shown in various places such as pubs and theaters, or displayed on roadside displays like 3D billboards. Additionally, broadcasters use drama and music to convey advertising messages to a wide audience.

Live-streaming

Live-streaming is an advanced internet broadcasting technique that transmits data in real-time, enabling businesses, brands, and advertisers to reach a wider audience, increase brand awareness, promote products or services, and generate new leads.

There are two types of live-streaming: 

• OTT Advertising (Over-The-Top): Targeted ads shown on streaming services like Amazon Prime and Netflix offer advertisers the opportunity to engage with cord-cutters and a younger age group.

• Connected TV (CTV) Advertising: Smart TV advertisements provide consumers with interactive and tailored content.

Slides

Slides are essentially posters that showcase product information through the use of vibrant colors, visuals, and diverse typography. Typically presented on large screens within cinemas, they are typically shown during intermissions or before the start of a film. Unlike advertising films, slides are a cost-effective means of conveying information.

Benefits of Broadcast Video Service

Companies can gain a number of advantages by incorporating broadcast video services into their work, including:

• This type of media is accessible and efficient for communication. 

• It reaches a broader audience and stands out within geographical boundaries.

• Content can be tailored based on the preferences of the audience.

• It provides high knowledge of different themes and trends.

• It stands as a prime choice for endorsing products and services.

• Broadcast media brings innovative and distinct ideas from the younger generations.

How to Choose a Broadcast Video Service Provider 

TechBehemoths simplifies selecting the best broadcast video companies for projects by offering a directory of over 341 IT companies. The platform offers profiles, client reviews, and ratings to evaluate and compare providers. Advanced search filters narrow down options based on industry expertise, location, and project requirements, ensuring a tailored match for broadcast video needs. Broadcast video is crucial for brand growth and staying informed, promoting products or services, and is essential for today's world continued growth and importance.