Companies in Ho Chi Minh City
Ho Chi Minh City is Vietnam's central hub for technology and innovation, called the “Economic Heart of the Nation.” Global tech companies like Intel, IBM, Toshiba, and TMA Solutions have chosen to establish operations there. The city is highly affordable, making it ideal for students and early-stage entrepreneurs, with lower costs for living, transportation, and entertainment. Vietnam’s growing middle class, stable banking sector, and strategic location make it more appealing. It offers a cost-effective alternative to more expensive markets like Singapore for startups looking to expand in Southeast Asia.
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Ho Chi Minh City, Vietnam
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Iris Data-Driven Marketing Agency
Ho Chi Minh City, Vietnam
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Ho Chi Minh City, Vietnam
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What is Pay Per Click and what are its benefits for your projects?
Pay-Per-Click or PPC, is a type of digital advertising where the advertiser pays each time a user clicks on their ads. The most popular channels for PPC advertising are search engines.
The advertisers usually bid (set up a maximum price per click) on a specific list of keywords and their ads appear on top of organic search results, labeled as “Sponsored” or “Ad”. Users search for these keywords, click on advertisers’ ads and land on their websites.
PPC is a fast way to generate traffic and eventually leads/sales to your business if done right. It implies advanced knowledge of PPC ad platforms like Google Ads, Microsoft Ads, Amazon Ads, LinkedIn Ads and many more.
According to the comprehensive survey on online marketing channels conducted by TechBehemoths, about 33% of IT companies don’t use PPC to advertise their businesses. This might be a lost opportunity to generate leads at a reasonable price (depending on the industry, market, competition, etc.).
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Finding the best PPC agency for your business needs can be a challenging task. That’s why, we recommend you to define your goals in advance and keep in mind the following criteria when choosing a company to work with:
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