Companies in Austin
Austin is the capital city of the U.S. state of Texas and is one of the most populated cities in the whole country. Texas’ capital city is a growing hub for tech and IT industries due to the fact of its focus on innovation. Austin leads in domains like AI, quantum computing, and others. Austin offers a lower life and business cost compared to Silicon Valley making it more attractive to new startups. In 2025 the number of startups in Austin is estimated to be over 1,780 tech and IT startups in many fields like AI, fintech, logistics, and many more.
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Austin, United States
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Austin, United States
Service Focus:
Description
Our Take
Austin, United States
Service Focus:
Description
Our Take
Austin, United States
Service Focus:
Description
Our Take
Austin, United States
Service Focus:
Description
Our Take
Austin, United States
Service Focus:
Description
Our Take
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What is Pay Per Click and what are its benefits for your projects?
Pay-Per-Click or PPC, is a type of digital advertising where the advertiser pays each time a user clicks on their ads. The most popular channels for PPC advertising are search engines.
The advertisers usually bid (set up a maximum price per click) on a specific list of keywords and their ads appear on top of organic search results, labeled as “Sponsored” or “Ad”. Users search for these keywords, click on advertisers’ ads and land on their websites.
PPC is a fast way to generate traffic and eventually leads/sales to your business if done right. It implies advanced knowledge of PPC ad platforms like Google Ads, Microsoft Ads, Amazon Ads, LinkedIn Ads and many more.
According to the comprehensive survey on online marketing channels conducted by TechBehemoths, about 33% of IT companies don’t use PPC to advertise their businesses. This might be a lost opportunity to generate leads at a reasonable price (depending on the industry, market, competition, etc.).
PPC can help grow your business in multiple ways. Here are some advantages:
- Relatively easy to setup and launch
- Instant traffic
- Brand awareness
- Fast results (leads, sales)
- Cost effective (depends on multiple factors)
- Advanced targeting
- Can be tracked very accurately
- Precise control over your budget
Finding the best PPC agency for your business needs can be a challenging task. That’s why, we recommend you to define your goals in advance and keep in mind the following criteria when choosing a company to work with:
- Experience - do they have experience in your market, language, etc.?)
- Portfolio - browse their portfolio and ask for more info
- Price - what’s their pricing model - % of ad spend, flat free, management fee, other?
- Turnover time - PPC analytics and data is usually available within a few hours/days
- Communication and reporting - what’s the preferred communication channel and what reports are provided
There are more than 9,880 companies providing PPC services listed on TechBehemoths. Use the advanced filter to choose the ones that fit your project requirements. Get in touch with the agencies and collaborate with them at no extra cost.