There are 1 Companies in Ethiopia
that provide Voice Search Optimization Services!

Ethiopia is more known for its safari, national parks, and UNESCO heritage sites. Also, in Ethiopia people are coming more for observing wildlife and lions in their natural habitat - so far, nothing about the IT sector. But it’s no surprise, since the World Bank ranked Ethiopia 141/190 in the ease of doing business, and this may look somehow intimidating both for investors and for potentially interested clients of IT companies. Now, in 2020 when you have the whole of Europe, the Americas, and Asia, almost no one would choose an African country for digital services. 

With all these, Ethiopia made huge progress in the digital sector, and local companies are providing non-financial aid to interested investors in their IT sector. Consulting, co-working spaces with views to safari, and mentoring are only a few of the services you can benefit from in Ethiopia. Also, in the context of Covid-19, the country entered the Green Zone, with around 10 cases in the entire country. 

Why you should work with Ethiopian IT companies

So, obviously, you will not find in Ethiopia a well-developed IT infrastructure and the industry overall. However, you may find in Ethiopia a friendly ecosystem that will help you develop the industry, and this may be very rewarding. 

Not so many Ethiopians IT companies are present on the local market, and the ones that exist are doing BPO and working for foreign customers from their operational centers located across the country. It’s a strategic location and a friendly business environment can make the country for many a great place where you can combine business with a vacation. 

There are no specific restrictions and things that you should know about Ethiopia when visiting it, except that you can enjoy your time and do the work you planned to do. 

What to pay attention to when working with Ethiopian IT companies

On the other hand, there are specific risks one may be exposed to in Ethiopia. The undeveloped IT industry, language barriers, and inexperienced developers and project managers can be a headache if Ethiopian IT companies were chosen as partners in a digital project. These risk factors come in contrast with the benefits the country has to offer, so taking a decision in this direction is an important step. 

How reliable are Ethiopian IT companies

You can’t really tell if Ethiopian IT companies are reliable or not. Simply because the local digital agencies didn’t take a chance to make a name for themselves on the international market - the country has a chance now to attract investors, create businesses that provide decent service quality, and start developing the country IT sector to a certain level. 

How the Ethiopian IT sector relates to the neighboring countries

In the region, there are countries that perform better and lower than Ethiopia. Even though the development levels of the IT sector are not comparable between Ethiopia and its neighboring countries, Kenya and Congo have managed to become the hosts of some international IT companies, but that’s probably because of the location rather than because of development. On the other hand, Uganda, Rwanda, and Burundi – the other neighboring countries, are far from implementing digitalization at the level Ethiopia is today.  Another thing that worth mentioning is that the main investor in East Africa is China and its companies. Probably, this will help the countries to develop at least in some fields which are more essential than IT. 

Companies that want to appear in voice search queries use Voice Search Optimization (VSO) to improve their online presence. The main goal is to be chosen by and/or read aloud by voice assistants when people do a voice search. Google Assistant, Siri from Apple, Microsoft’s Cortana, and Alexa from Amazon are the most widely used voice tools.

People also can use voice search in various browsers like Google, and Microsoft on various desktop devices like laptops and PCs. And the results displayed in the same form as the text searches. Voice search queries are developed to be more conversational, like we talk to a real person. In recent years Speech recognition technology has improved. It has a big influence in search engine optimization, and marketing. 

According to Demandsage, there are about 8.4 billion voice assistants in use across the world, exceeding the global population. Google says that 20% of mobile searches are made by voice. Also, the vice search business can reach $112.5 billion by 2033. 

These data show the increasing popularity of Voice Search Optimization. 

A business that has Voice search options has more benefits than just the traditional one. Voice search is a more direct option to look for information, which means businesses should focus on conversational keywords, have content that answers common questions. More benefits from choosing Voice Search Optimization are:

• You can reach more customers;
• It is predicted to keep growing;
• Improves customer experience;
• More traffic to your business and website; 
• Has an impact on SEO.

To leverage these perks for your project, you should thoroughly choose the ideal platform that provides Voice Search Optimization services. Make sure that the desired platform has the required skills and specializes in the following matters:

1. Understanding natural language: A good VSO platform should be able to interpret conversational queries effectively. Because voice searches are longer and more natural than text searches, platforms should support natural language processing to understand user intent.
2. Optimization for local search: The majority of voice searches are location-based, for example, “restaurants near me.” Look for platforms that help improve your local SEO and that your business appears in relevant voice search results.
3. Mobile and multi-device compatibility: Voice searches are done not only on smartphones, but also on laptops, PC, and other voice-enabled devices. The VSO platform can ensure a smooth optimization across various devices, including Google Assistant, Alexa, and Siri.
4. Featured snippet optimization: Many answers from voice assistance are from Google’s Featured Snippets. Find out if the platform can edit your content to maximize the chances of appearing in these snippets. 
5. Speed and performance: People who use voice search are usually expecting instant answers. Your project should focus on fast-loading pages, structured data, and delivering rapid responses to voice queries. 
6. Keyword strategy: Voice search uses long-tail conversational keywords. VSO platforms can provide insights into question-based queries and natural phrasing that users commonly speak.
7. Analytics and performance tracking: Ensure that the platform can offer detailed analytics to track voice search performance, monitor keyword rankings, and provide insights. 

On the TechBehemoths platform, you can find the best Voice Search Optimization companies for your project. There are 51 firms from 20 countries. Explore the detailed profiles, client reviews, and choose the one that feels most suitable for your project. A hand of help is also the vast range of filters on TechBehemoths, including hourly rate, team size, location, and other required details your project has.