There are 5 Companies in Colombia
that provide Merchandise Services!

Colombia is now a strategic center when it comes to the outsourcing of IT and business services, with international investors attracted by the skills and size of its workforce, its favorable business climate, and its geographic location.

The sector has shown impressive growth, with Colombia receiving 387 new investment projects in the BPO, KPO, software, and IT services sector in the past seven years, according to fDi Markets and PRO COLOMBIA reports.

Why you should work with Colombia-based IT companies

One of the biggest draws for investors is the breadth and diversity of Colombian talent. Colombia has the second most qualified workforce in South America, according to the IMD World Talent Report 2016, ahead of countries such as Brazil, Peru, Chile and Venezuela.

Colombia's Ministry of Information Technology and Communications (MinTIC) certified more than 37,000 Colombians in digital skills in the third quarter of 2017, adding to the field of innovative developers in the software development sector.

Figures suggest there are more than 4,000 software and IT service companies across Colombia. About 3% of those are large companies, 80% of which are based in the central region of the country with four percent in the north, six percent in the west, four percent in the east, and the rest distributed across the country.

What you should be aware of when working with Colombian-bassed IT companies

South America tends to be a more attractive destination for the IT market, and Colombian IT companies and web agencies are taking advantage of this opportunity. However, there are several aspects that need to pay attention to when working with companies based in Colombia. Lack of experience, underdeveloped IT infrastructure and the incapacity of competing with the US and Europe IT companies create challenges and doubts for potential clients in whether to choose a Colombian IT company as a partner for their next web project, despite the cheap hourly rate it has to offer compared to the international global market. 

How reliable are Colombian-based IT companies

Gartner Inc, an international consultancy company ranked Colombia as one of five destinations in Latin America to offer Business Process and Information Technology Outsourcing highlighting the country’s bilingual labor force and salary competitiveness within the sector. In addition, Everest Group the global consulting firm mentioned Colombia as an optimal market for finance and accounting outsourcing (FAO), legal process outsourcing (LPO), and business process outsourcing (BPO). Likewise, the company asserted the country’s strengths for its commerce. 

How does Colombian IT infrastructure relate to the neighboring countries?

As the third-largest provider of IT services in Latin America after Brazil and Mexico with US$ 2.579 million (According to the International Data Corporation – IDC), Colombia is rising to the top due to its skilled workforce of more than 1.2 million professionals in the financial and services industry, incentives provided by the government, a continuous free trade agreement platform, competitive free trade zone regime, proximity, and connectivity to North America. These features and benefits have created an ideal business environment for venture capital firms and angel investors looking to invest in innovative and attractive opportunities.

In business and marketing, a strong brand presence is essential for success. Here's where the world of merchandise services and companies comes into play, offering a connection between businesses and the tangible expression of their brand identity.

Merchandise services encompass a wide array of offerings, all aimed at enhancing a brand's visibility, engagement, and customer loyalty. These services revolve around creating, producing, and distributing promotional merchandise that carries a brand's logo, message, or unique design. From custom apparel to branded promotional items, merchandise services offer businesses a tangible way to connect with their audience.

At the heart of this vibrant sector are the merchandise companies, the architects of creative and strategic brand merchandise campaigns. These firms assemble teams of skilled professionals, including designers, marketers, and production experts. Their mission? To bring a brand's vision to life through an array of merchandise, from custom T-shirts and promotional giveaways to corporate gifts.

A critical factor in the realm of merchandise services is trust. Businesses entrust merchandise companies with their brand identity, which must be represented accurately and professionally. Established merchandise companies adhere to stringent quality control measures, ensuring that each piece of merchandise reflects the brand's values and messaging.

Merchandise companies leverage advanced tools and technologies to streamline their services. They employ state-of-the-art printing equipment, design software, and inventory management systems to ensure the efficiency and accuracy of merchandise production. These technologies not only enhance the quality of merchandise but also offer businesses a wide range of customization options.

Merchandise services extend beyond the physical products themselves. Many merchandise companies offer related services, including graphic design, brand consulting, and even fulfillment and distribution. This comprehensive approach allows businesses to create a cohesive brand experience from concept to delivery.

Selecting the right merchandise company is a strategic decision for businesses. Factors such as the company's design capabilities, production quality, pricing, and turnaround times are all critical considerations. Moreover, the ability to align with a merchandise company that understands the brand's ethos and target audience is pivotal for success.

Merchandise services play a pivotal role in shaping a brand's identity and fostering customer loyalty. Branded merchandise serves as a tangible connection between businesses and their audience, leaving a lasting impression and promoting brand recall.

The influence of merchandise services transcends industries and sectors. Businesses across the board, from tech startups and retail giants to educational institutions and nonprofits, harness the power of branded merchandise to engage customers, motivate employees, and build brand loyalty.

As technology and consumer preferences evolve, merchandise services and companies continue to adapt. Innovative printing techniques, eco-friendly materials, and personalized merchandise options are poised to shape the future of this industry. The ongoing evolution ensures that merchandise services remain a dynamic and impactful component of brand strategy.