There are 2 Companies in Vietnam
that provide Direct Marketing Services!

As Vietnam moves from low-tech manufacturing to a service-oriented economy, the country’s information technology (IT) market is increasingly gaining traction, giving competition to IT firms in China and India. This has partly been encouraged by the growth of Vietnam as a regional market for domestic enterprises and global technology vendors.

Why you should work with Vietnamese IT companies

Local software producers mostly provide their products to government and small and medium-sized enterprises, while larger Vietnamese companies generally look to multinationals for software. As internet infrastructure starts to improve, more demand for areas such as software as a service (or, on-demand software) and other cloud-computing services should pick up. 

What you should pay attention to when working with Vietnamese IT companies

The underdeveloped IT sector and infrastructure, as well as a relatively low level of education in IT, make Vietnamese companies less attractive to foreign customers. Additionally, IT companies and web agencies from Vietnam face systemic problems with cybersecurity, piracy rate and efficient communication among others.  

Cybersecurity is a particular vulnerability for Vietnam, and one of the most notable cases happened in 2016, when an alleged Chinese hacker group, 137CN, carrying out a number of cyberattacks on Vietnam’s airports as well as the official website of the national flag carrier Vietnam Airlines in which the airline’s customer database was stolen and made public on the internet.

In 2019 there were a total of 31,500 security incidents in the country, according to the Vietnam Computer Emergency Response Team. In the first half of 2020 alone the number of incidents was 4.4 times higher compared with a year earlier. 

How reliable are Vietnam based IT companies 

Under the strongly growing digital economy, major opportunities are opening for investors, especially those who want to provide products and services based on new technologies. Combining this and the cheap market price, Investors rely on Vietnamese IT companies to provide the needed digital services. 

But the situation is different in the regional market, where potential clients have a wide range of countries and companies were to choose from for their web or software projects. 

How does the Vietnamese IT industry relate to the neighboring countries

IT outsourcing services generate around $3bn a year, according to Vinasa. However, Vietnam is still a boutique market when it comes to outsourcing and lags behind its regional peers such as India and the Philippines, which earned $98bn and $21.3bn, respectively, from providing IT services. 

Direct marketing is a marketing strategy that involves the promotion of services/products directly to consumers, without the involvement of a 3rd party. It still uses common marketing channels like email, social media, SMS, PPC, etc. to communicate directly and reach customers.

It can be an efficient way to promote your business, as you keep full control over your messaging and can personalize it to better fit your audience and business objectives.

Direct marketing usually targets users who have shown interest in specific products or services and have given their consent to receive promotional messages, resulting in a higher conversion rate. 

If done right, direct marketing can be a successful marketing channel, and can help businesses achieve some of the following objectives:

• Brand awareness

• Customer loyalty

• More prospects/customers

• Targeted audience reach

• Cost efficiency

• Scalability

• Precise tracking

• Advanced reporting

You might want to work with a reputable direct marketing service provider, so choosing the right one for your business needs is vital. When searching for a company to work with, consider the following aspects:

• Proved expertise

• Desired location

• Previous work 

• Price range

• Customer reviews

• Turnover time 

• Communication & reporting

There are more than 1,380 companies listed on TechBehemoths providing direct marketing services. Use the powerful filters to select the companies that fit your project requirements. Feel free to contact them and initiate successful partnerships at no cost to you!