There are 2 Companies in Latvia
that provide Direct Marketing Services!

With a population of almost 2 million, Latvia has been qualified as a high-income country by the World Bank. It had come a long way since the year 1991, far from the shadow of the Soviet Union, to create a place for itself in global affairs – economic, political, cultural, or academic. 

Many people identify Latvia as a country with one of the fastest internet speeds in the world, more than the United Kingdom or France, even! However, the high-tech atmosphere in Latvia is much broader and exciting than that. In a short period of time, Latvia has managed to build a ground for the development of ecosystems that support the growth of high-tech and deep-tech industries and infrastructures.

Why You Should Work With Latvian IT Companies

Like the country itself, Latvian IT companies are in a continuous transformation and develop their capabilities at high speed. Organizing fairs and events, working with international companies, and exporting their services to almost all European countries, Latvian IT companies managed to increase their competitiveness and number of clients by more than 70% in 2019, compared to the previous year. In 2025, the rate of competitiveness continues to grow, with a predicted IT services market to be $292.33 million by 2025.

The Central Statistical Bureau suggests that in 2024, the worth of Latvia’s exports is 18.68 billion euros. According to another statistic, the Global Innovation Index 2024, Latvia ranks at 42 in the world. Just to mention, in 2015, the same index placed Latvia in the 81st position. 

What to Be Aware of When Working With Latvian IT Companies

There are not too many things that are challenging for Latvian IT companies, and probably, like in all three Baltic countries, Latvia faces the same problem - limited human resources. Out of 2 million people in Latvia, 4.5% are enrolled in the IT industry. And even if the country tries to stimulate the numbers to grow, everything moves a bit slowly, like in Estonia, for example.  

Are Latvian Companies Reliable?

The Latvian business traditions find their roots back in the former Soviet Union, and while it bordered the Nordic countries, the Latvian society followed practices and business culture from both sides. Now, Latvian companies, including those in the IT industry, enjoy a high level of reliability and trust, including but not limited to on-time delivered projects, well-executed digital services, good project management, and, why not, linguistic capabilities of the locals. 

How Does Latvia Perform Compared to Its Neighboring Countries In Terms of IT?

Together with Estonia and Lithuania, Latvia is a part of the Baltic IT hub - probably one of the most progressive in Europe. The well-developed IT infrastructure is interconnected with the other two countries, and many companies provide services in the entire Baltic region.  It is something specific for the region, where three countries collaborate tightly based on the understanding that together they are stronger. 

Taking Latvia apart from those two countries, we could say that its IT industry does not differ from its neighboring countries, and probably is at a slightly lower level than Estonia’s tech scene, since the last one has been through many digital transformations lately.

Direct marketing is a marketing strategy that involves the promotion of services/products directly to consumers, without the involvement of a 3rd party. It still uses common marketing channels like email, social media, SMS, PPC, etc. to communicate directly and reach customers.

It can be an efficient way to promote your business, as you keep full control over your messaging and can personalize it to better fit your audience and business objectives.

Direct marketing usually targets users who have shown interest in specific products or services and have given their consent to receive promotional messages, resulting in a higher conversion rate. 

If done right, direct marketing can be a successful marketing channel, and can help businesses achieve some of the following objectives:

• Brand awareness

• Customer loyalty

• More prospects/customers

• Targeted audience reach

• Cost efficiency

• Scalability

• Precise tracking

• Advanced reporting

You might want to work with a reputable direct marketing service provider, so choosing the right one for your business needs is vital. When searching for a company to work with, consider the following aspects:

• Proved expertise

• Desired location

• Previous work 

• Price range

• Customer reviews

• Turnover time 

• Communication & reporting

There are more than 1,380 companies listed on TechBehemoths providing direct marketing services. Use the powerful filters to select the companies that fit your project requirements. Feel free to contact them and initiate successful partnerships at no cost to you!