There are 2 Companies in Ecuador
that provide Direct Marketing Services!

In the last decade, Ecuador has managed to improve it’s educational, social, and infrastructural systems despite the regional context - the LatAm has become one the least stable regions for investors. Also, even with small steps, the Ecuadorian economy registers positive growth, 0.6% per year, which gives a ray of hope to already existing foreign investors in the country. 

All these factors, helped the local IT industry to overcome challenges and difficulties that the entire region confronts, and thus, placing Ecuador in the top digital services providers in the region. 

According to Payscale, the average salary in the IT system in Ecuador reaches 24K USD/year, even if the country, like many others in the region transformed into a BPO center for North American companies, especially from the US and Canada. 

Investors have access to cheap skilled professionals, cheap real-estate, and also to fiscal facilities established by the government to stimulate the IT industry’s growth. 

Why you should work with Ecuadorian IT companies

Human resources - plenty, educational level - relatively high compared to the region, IT infrastructure - decent, but could be better. These are the key factors that attract both companies and clients to the Ecuador tech market. 

Yes, probably it’s not the brightest choice, but for North American companies and investors, Ecuador can be considered a gold mine. 

For a long time, Ecuador has been a BPO center, locals also started to develop their own businesses in the IT sector, benefiting from not already skilled, but now even experienced workforce that is able to handle almost all types of digital projects. Even if we are not talking about a startup boom, the already existing IT companies from Ecuador can compete with North-American companies at certain levels and services. 

What you should pay attention to when working with IT companies based in Ecuador

One thing that Ecuador misses is the business culture, and along with it - low project management and communication skills that are vital to attracting clients. This is rather a challenge than a missed opportunity, but by the time this challenge will be overpassed, Ecuador companies will lose their competitiveness.

Are Ecuadorian Companies reliable?

In terms of reliability, Ecuador has an important advantage. Professionals that worked for international companies in the BPO are now working for their own companies. The rich experience and connections gained previously, help Ecuador companies find clients and partners for their digital projects. 

How does Ecuador tech industry relate to the neighboring countries?

With Colombia and Peru as neighbors, the Ecuadorian IT industry is in full development. But even so, it will take some time to get ahead of them.  According to the Global Innovation Index 2020, Ecuador is in 99th position out of 130 countries, while Colombia is in the 68th position and Peru at 76. 

Nonetheless, in the digital era, overnight transformation is real and, if implemented correctly, the reforms in the IT industry can make Ecuador one of the most developed countries in LatAm.

Direct marketing is a marketing strategy that involves the promotion of services/products directly to consumers, without the involvement of a 3rd party. It still uses common marketing channels like email, social media, SMS, PPC, etc. to communicate directly and reach customers.

It can be an efficient way to promote your business, as you keep full control over your messaging and can personalize it to better fit your audience and business objectives.

Direct marketing usually targets users who have shown interest in specific products or services and have given their consent to receive promotional messages, resulting in a higher conversion rate. 

If done right, direct marketing can be a successful marketing channel, and can help businesses achieve some of the following objectives:

• Brand awareness

• Customer loyalty

• More prospects/customers

• Targeted audience reach

• Cost efficiency

• Scalability

• Precise tracking

• Advanced reporting

You might want to work with a reputable direct marketing service provider, so choosing the right one for your business needs is vital. When searching for a company to work with, consider the following aspects:

• Proved expertise

• Desired location

• Previous work 

• Price range

• Customer reviews

• Turnover time 

• Communication & reporting

There are more than 1,380 companies listed on TechBehemoths providing direct marketing services. Use the powerful filters to select the companies that fit your project requirements. Feel free to contact them and initiate successful partnerships at no cost to you!