There are 1 Companies in Peru
that provide B2B Lead Generation Services!

In the last decade, Peru has managed to improve its educational, social, and infrastructural systems despite the regional context - the LatAm has become one of the least stable regions for investors. Also, even with small steps, the Peruvian economy registers positive growth, 0.6% per year, which gives a ray of hope to already existing foreign investors in the country. 

All these factors, helped the local IT industry to overcome challenges and difficulties that the entire region confronts, and thus, placing Peru in the top digital services providers in the region. 

According to Payscale, the average salary in the IT system in Peru reaches 24K USD/year, even if the country, like many others in the region transformed into a BPO center for North American companies, especially from the US and Canada. 

Investors have access to cheap skilled professionals, cheap real-estate, and also to fiscal facilities established by the government to stimulate the IT industry’s growth. 

Why you should work with Peruvian IT companies

Human resources - plenty, educational level - relatively high compared to the region, IT infrastructure - decent, but could be better. These are the key factors that attract both companies and clients to the Peru tech market. 

Yes, probably it’s not the brightest choice, but for North American companies and investors, Peru can be considered a gold mine. 

For a long time, Peru has been a BPO center, locals also started to develop their own businesses in the IT sector, benefiting from not already skilled, but now even experienced workforce that is able to handle almost all types of digital projects. Even if we are not talking about a startup boom, the already existing IT companies from Peru can compete with North-American companies at certain levels and services. 

What you should pay attention to when working with IT companies based in Peru

One thing that Peru misses is the business culture, and along with it - low project management and communication skills that are vital to attracting clients. This is rather a challenge than a missed opportunity, but by the time this challenge will be overpassed, Peru companies will lose their competitiveness.

Are Peruvian Companies reliable?

In terms of reliability, Peru has an important advantage. Professionals that worked for international companies in the BPO are now working for their own companies. The rich experience and connections gained previously, help Peru companies find clients and partners for their digital projects. 

How does the Peru tech industry relate to the neighboring countries?

With Colombia and Ecuador as neighbors, the Peruvian IT industry is in full development. But even so, it will take some time to get ahead of them.  According to the Global Innovation Index 2020, Peru is in 95th position out of 130 countries, while Colombia is in the 68th position and Peru at 76. 

Nonetheless, in the digital era, overnight transformation is real and, if implemented correctly, the reforms in the IT industry can make Peru one of the most developed countries in LatAm.

B2B Lead Generation means the process of finding the perfect customers for your company, brand, or products. It is an important marketing strategy for every business. B2B leads are the possible customers for business-to-business (B2B) products or services, and they can be people, organizations, or other businesses. 

B2B Lead Generation leverages various methods like social media outreach, email & content marketing, pay-per-click advertising, cold calling, and website upgrades. 

According to Forbes, by 2031 the B2B sales industry is predicted to grow from $7.4 billion in 2022 to $31 billion.

B2B Lead Generation is crucial because it provides businesses with a steady number of potential customers. In addition, it can also help firms study their total addressable market (TAM), create brand awareness, and offer creative direction. Other benefits from B2B Lead Generation are:

• Identify ideal customers
• Provide advice on content creation
• Increase conversion rates
• Improve sales cadence
• Build a predictable pipeline
• Helps generate revenue

To select the right platform offering B2B Lead Generation services for your project, you should consider a platform that aligns with your target audience, delivers quality over quantity, supports a sales funnel, and helps you scale your marketing efficiently.

 In addition, other criteria regarding a good B2B Lead Generation platform for your company are the following :

1. Variety of Lead Generation: Look for platforms that offer the form of Lead Generation that you need. It can be an Inbound or Outbound type of Leads. 
2. Review their tools and methods: Choose Lead Gen providers that are transparent about the tools they use and strategies. Also, the tech stack and metrics should be discussed. 
3. Analyze references, reviews, and case studies: Ask for real cases, testimonials from clients, and references you can contact.
4. Pricing models: Platforms can have various models of pricing: pay per lead, monthly fee, and commission-based. Choose a platform that has a pricing model that suits your budget. 
5. Lead quality: Ask platforms how they verify the leads and if they have filters like job title, company size, budget, and interest level. 

Finding the perfect B2B Lead Generation company for your project is a difficult task. Choosing the wrong platform may put the progress of your business at risk. To help you with this, TechBehemoths is a platform that has almost 120 companies specializing in B2B Lead Generation in 38 countries across the globe. The combination of detailed profiles and unbiased reviews is what makes TechBehemoths a trusted tech platform in terms of the selection of service-providing companies.