Stran: Transforming eCommerce with Adobe Open Source and PWA

Stran is a leading player in the promotional products industry, ranking among the top 50 distributors in a market of over 30,000 U.S. companies. Despite its success, Stran faced challenges managing multiple outdated websites. The company needed a unified, scalable platform to enhance efficiency and improve customer experience.

The Solution: Adobe Open Source + PWA

We implemented Adobe Open Source and Progressive Web App (PWA) technology, offering:

App-like experience: Offline browsing and push notifications.
Enhanced performance: Faster site speed and stability.
Higher conversions: Improved user experience and engagement.

Key Enhancements

Order Approval Process: Added new fields for better tracking.
Category Pages: Custom logic for improved browsing.
Navigation Improvements: Persistent browsing and enhanced minicart.
Streamlined Checkout: Admin-managed content and clearer success pages.
Inventory Management: Minimum purchase quantity settings.

The Results

Unified eCommerce Ecosystem: Consolidated websites for easier management.
Improved Customer Experience: Faster, more user-friendly shopping.
Long-Term Scalability: A future-proof foundation for growth.

Stran and Zest Logic established a 5+ year partnership to ensure continuous innovation and long-term success.

Zest Logic

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