At Special Normal, we help founders build and scale their vision, from brand identity to high-performance software.

Based in Bangkok, SPECIAL NORMAL CO., LTD. is a design and development studio partnering with founders to build, launch, and scale exceptional digital products. We bridge brand strategy and engineering, guiding your vision from powerful brand identity to market-ready applications.

Whether you're an early-stage founder with a groundbreaking idea, a startup scaling your MVP, or an established company launching new digital ventures, our team provides focused expertise for success.

Why Partner With Us?

You're not hiring a faceless agency; you're gaining a dedicated partner built on multi-disciplinary experience.

Senior-Level Expertise: Your project is handled by senior architects and designers with over a decade of high-level experience.
Proven Enterprise & Startup DNA: We've architected complex software for leading Asian conglomerates while maintaining startup-world roots, giving us unique perspective on building for scale and speed.
Holistic Brand-to-Product Execution: Deep expertise in brand strategy and solution architecture ensures your product works flawlessly while connecting authentically with your audience.
Collaborative Speed: Our experience enables quick, efficient integration with your team, turning complex requirements into working software without delays.

Our Approach:

Fast, pragmatic, and strategic. We combine agile development and high-quality code with deep understanding of your brand's core truth, building efficient, technically robust software as a perfect extension of your vision.

Services:

Strategy & Design:

Brand Identity
Digital Product Development
UI Design

Development:

Full-Cycle Development
MVP Development
Custom Applications

Technology:

TypeScript, React, Next.js, Go
Serverless, Cloud, Kubernetes

Let's Build Your Vision

Ready to transform your idea into high-quality product?
Book a complimentary 30-minute discovery call to discuss your project.

Special Normal Co., Ltd.

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