Client Background

Odacieux, led by CEO Alexandrine, is a communication and digital strategy agency operating between Guadeloupe and Paris. The company helps businesses improve their visibility through marketing, branding, and data-driven strategies. When Alexandrine first reached out, Odacieux had no website and no logo, making it difficult to establish credibility online.

Challenges

Alexandrine wanted to build a strong digital identity from scratch. The main challenges were:

Lack of brand identity (no logo, no visual guidelines).
No website to showcase services, values, or client offers.
Limited online visibility and difficulty in competing with established agencies.
The need to quickly position Odacieux as a trusted and professional agency in both Guadeloupe and Paris.

Our Solution

We partnered with Alexandrine to create Odacieux’s full brand and digital presence. Our work included:

Branding & Identity

Designed a modern logo that reflects professionalism, creativity, and innovation.
Defined a color palette, typography, and brand guidelines for consistent use across all platforms.

Website Creation

Built a responsive, user-friendly website optimized for mobile and desktop.
Developed a clear navigation structure to highlight services, case studies, and the agency’s mission.
Applied modern UX/UI design principles for an engaging and intuitive user experience.

SEO Optimization

Conducted a Technical SEO setup, ensuring proper speed, indexing, and mobile optimization.
Structured the site for On-Page SEO with optimized titles, metadata, headings, and targeted keywords.
Implemented a content strategy aligned with digital agency services in Guadeloupe and Paris.

Impact

The results of this collaboration were highly positive:

Odacieux gained a professional brand identity with a strong visual presence.
The new website generated immediate trust and credibility, making it easier to attract clients.
SEO optimization allowed the agency to rank for relevant keywords, increasing visibility in both local and regional markets.
Website engagement improved significantly, with visitors spending more time exploring services.
Alexandrine successfully positioned Odacieux as a modern, reliable, and competitive digital agency in both Guadeloupe and Paris.

MarketMedia.ma

Write a review for MarketMedia.ma

Please fill the form below

Budget

Quality

Schedule

Communication