SERVICE: DENTAL AND WELLNESS STUDIO NEW YORK

About Luxe Rx: The team of Luxe Rx is founded by a team of diversely educated health practitioners: Dr. Wong, Dr. Pole & Dr. Patel. Dr. Wong is a highly accomplished cosmetic dentist who has served the Manhattan clientele for over a decade. At an early age, Dr. Katherine Wong has always loved working with her hands. She excelled in folding origami and building model ships and had a penchant for focusing on minute details. These characteristics would later serve her well in her career as a dentist.

What was Expectations: The client’s expectations for their website, Luxer NYC, were to achieve higher rankings in their local area, increase exposure in Google My Business (GMB), and generate more calls and patient visits to their clinic. Since the website was newly built and had zero traffic, the client desired specific improvements to meet their goals. The client’s expectations can be summarized as follows:

Improve Local Ranking: The client expects their website to rank higher in local search results. They want their clinic to be more visible to potential patients in their area when they search for relevant keywords or services.
Enhance GMB Exposure: The client desires increased exposure in Google My Business. They expect their GMB listing to appear prominently in local search results, providing essential information such as business hours, contact details, and customer reviews.
Increase Calls: The client’s goal is to receive more phone calls from potential patients. They expect their website to generate leads and encourage visitors to contact their clinic directly to inquire about services, book appointments, or ask questions.
Drive Patient Visits: The client aims to increase the number of patients visiting their clinic. They expect their website to provide compelling information, build trust, and encourage potential patients to schedule appointments or visit the clinic for consultations and treatments.
SEO Optimization: The client understands that their website lacks SEO optimizations. They expect improvements in on-page and technical SEO aspects to enhance its visibility in search engines and attract organic traffic.
Establish Online Authority: The client desires to establish their clinic’s online authority in the local healthcare industry. They expect their website to showcase their expertise, credentials, and success stories, positioning their clinic as a trusted and reputable choice for patients.

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