About Redrunrite

Redrunrite specializes in repairing IH (International Harvester) and Farmall tractors. With over 30 years of experience, the company offers reliable troubleshooting and a wide range of standard and hard-to-find parts, including front-end parts, torque amplifiers, clutches, hydraulic pumps, injectors, engine parts, radiators, and brakes.

Industry: E-commerce (Automotive)

Client’s journey with EZ Marketing Agency

Opportunity/Challenge:

Redrunrite struggled to improve its website traffic, achieve higher rankings for its targeted keywords, and generate substantial revenue. Recognizing the need for professional assistance, the company reaches out to EZ Marketing Agency to help address these issues and drive significant improvements in both traffic and revenue.

Solution:

EZ Marketing Agency implemented a comprehensive solution for Redrunrite by utilizing both Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising strategies.

After extensive research, our experts identified high-performing keywords for IH tractor parts and solutions. They strategically incorporated keywords into on-page elements such as meta tags, headings, content structure, and URLs to optimize the website. Also, they crafted compelling ad copy using relevant keywords for a targeted PPC advertising campaign to maximize click-through rates (CTRs).

Project Start Date: April-18

Keywords on 1st Page : - IH 3-point hitch, IH Farmall tractor parts online, Diesel injection and turbos, IH tractor parts, Buy IH injector USA, IH hydraulic pump, IH torque amplifier, Farmall h starter, IH relief valve, and IH Farmall tractor parts.

Results:

The traffic performance for Redrunrite has shown significant improvements over the span of five years. There has been a boost in traffic by 253.62%. The organic traffic, which comes from search engines, has seen a growth of 273.07%. Social traffic originating from social media platforms has witnessed an increase of 463.64%. Additionally, referral traffic from external websites has also experienced a considerable rise of 224.30%.

These outcomes have helped Redrunrite establish a strong digital presence and improve business outcomes in the IH tractor parts market.

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