Client: Pioneer Roofing and Construction
Location: Colorado Springs, CO
Website: www.pioneer-cos.com
Date: May 21, 2025
Service: Monthly SEO Retainer

Pioneer Roofing and Construction came to us with a minimal online presence — a 4-page website that only ranked for branded searches, had just 8 backlinks, and lacked any lead-generating keyword visibility. Local citations were sparse, and while site speed was passable at 74%, it wasn't enough to compete in the saturated Colorado Springs roofing market.

The Challenge:
Colorado Springs is one of the most competitive roofing markets in Colorado. Dozens of contractors invest heavily in SEO and paid ads, with years of authority and link-building behind them. Breaking into this market from near-zero visibility required a high-effort, high-precision strategy built on technical SEO, local optimization, and authority building.

Our Strategy Included:

Complete site restructure for better crawlability and user conversion
Launch of 35+ new keyword-targeted service pages
Local citation creation for increased NAP consistency and trust
High-authority backlink outreach and acquisition
Google Business Profile optimization
Technical speed improvements (74% → 95%)

Results in Just 2 Months:

Indexed Pages: 39
Top 10 Keyword Rankings: 53 (Organic + Maps)
Site Speed: Improved to 95%
Backlinks: Increased from 8 → 24
Website Users: +529% growth
Organic Traffic: +198% growth
Google Business Profile: 32 phone calls & 114 website clicks

High-Intent Keywords Now Ranking #1:

“Clay Roof Installation Colorado Springs”
“Composition Shingle Roof Installation Colorado Springs”
“Colorado Springs Roof Flashing Repair”
“Roof Replacement Financing Colorado Springs”

Pioneer Roofing’s website is now a top contender in Google search, earning not only traditional organic rankings but also placements in AI Overviews. These results demonstrate that even in competitive industries, rapid and meaningful SEO gains are possible with the right strategy.

Conclusion:
With the right SEO partner, even a modest site can become a lead-generating powerhouse. If you’re a contractor in roofing, remodeling, landscaping, or general construction — Elite SEO Consulting can help you win local search and grow fast.

Elite SEO Consulting

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