Ozinga is a fourth-generation, family-owned business providing concrete, materials, logistics, and energy solutions. For over 90 years, Ozinga has offered the highest quality and best service in the Midwest and beyond.

Cultivate has been Ozinga’s primary marketing resource since 2005. Never one to shy away from a challenge and hungry for continued growth, together we’ve embarked on a rebrand, multiple brand awareness campaigns, and the development of two custom apps: one that allows Ozinga’s customers to place and track their material orders in real time and another that has since become one of the most popular material calculators on the app store, with over 1M calculations since its launch. Our work helped Ozinga expand its footprint and grow through acquisition, with multiple companies approaching them after learning about the values of the company having seen their marketing efforts. Ozinga also experienced a steady and continued increase in top talent inquiring about jobs, from drivers to the executive level, with Marty Ozinga believing the brand work is the reason for their continued success.

Born to Build Campaign Video
https://vimeo.com/154599986

Born to Build 2 Campaign Video
https://vimeo.com/159808309

Ozinga Brand Film
https://vimeo.com/363306918

Ozinga Case Study Video
https://youtu.be/A7ViNtfO2HQ

Capabilities served:

Brand strategy + design.
Website design + development.
App design + development.
Photography.
Video content production.
Creative marketing.

Cultivate

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Communication