MSApps is a full-cycle software development company that partners with organizations to design, build, and scale digital products and systems that are critical to their business operations.
We provide end-to-end services including system architecture, product planning, UX/UI design, mobile and web development, backend infrastructure, and ongoing maintenance. Our team has extensive experience delivering complex solutions such as enterprise platforms, SDKs, mobile applications, and custom business systems across multiple industries.
What sets MSApps apart is our focus on building systems that are not only functional—but reliable, scalable, and aligned with real operational needs. We work closely with our clients to understand how their business actually runs, and we translate that into technology that supports growth, efficiency, and long-term stability.
In addition to traditional software development, we specialize in advanced automation and AI-driven systems. We design and implement intelligent solutions that automate workflows, connect between different tools and platforms, and reduce manual effort across the organization. Our approach allows businesses to operate more efficiently without being limited by existing system integrations or technical constraints.
We also invest heavily in internal R&D, developing tools, integrations, and frameworks that improve how software and automation systems are built and maintained. This enables us to deliver faster, more reliable solutions while staying at the forefront of modern technologies.
Our clients choose MSApps because we take ownership of the entire process—from idea to production—and because we deliver systems that work in real-world conditions, not just in theory.
We believe that great technology is not just about code—it’s about building systems that truly support the way businesses operate.
MSApps at a Glance
Who Founded MSApps?
How many projects a year does MSApps deliver?
What is MSApps average cost per project?
What are MSApps company values?
Profile strength: Above Average
MSApps may be a strong company in its field, it has enough information, so you can get an idea about their experience and track record. However, they could have provided more details about their business. You can search for a stronger company in this niche or just give it a try. It might be worth it to get in touch with MSApps.
Locations
HEADQUARTERS
6 Galgalei Haplada st
Hertsliya 4676830
Israel +972544255549
Speciality
- Mobile App Development
- Artificial Intelligence
- Web Development
- Custom Software Development
- IoT Development
- Application Testing
- Progressive Web Apps
- Accelerated Mobile Pages
- Web Design
- UX/UI Design
- Wearable App Development
- Application Management & Support
- Desktop App Development
- Graphic Design
- IT Consulting
- Human Resources
Focuses & Technologies
- Android watches
- NestJS
- Staffing
- Recruiting
- PEO/Employee Leasing
- HR Outsourcing (HRO)
- Natural Language Processing (NLP)
- Cognitive Computing
- Chatbot Development
- Google Glass
- Next.js
- watchOS
- Hybrid & cross platform apps
- iPadOS
- iOS
- Android
- Travel & lifestyle
- Social
- Productivity
- AI Strategy
- GPT
- Grok
- Claude
- LLM Integration
- AI Code Generation
- AI Ethics & Governance
- AI Maturation
- AI Security Management
- Other enterprise apps
- AI Deployment
Client Focus
Industry Focus
- Hospitality & leisure
- Government
- GPS, Navigation & GIS
- Transportation
- Education
- Energy & natural resources
- Legal
- Real estate
- Financial services
- Automotive
- Consumer products & services
- Gambling
- Gaming
- Health Care & Medical
MSApps Stats ! You can learn more about company stats on TechBehemoths in this article.
How MSApps compares to other companies based on profile strength?
See how MSApps is positioned among 233 companies from Israel based on profile strength. An above-average rate means the company has all it needs to deliver a project
How much does MSApps charge for their services compared to other companies in Israel and Hertsliya?
MSApps charges between $70 - 150/hour, meaning that the cost of their services in Israel is the market average. This is a safer bet. Being well aware of their capabilities and cost. This gives room for more flexibility in negotiating the cost. Keep this in mind before calculating your budget and requesting a quote..
How many services does MSApps provide compared to other companies?
MSApps covers 74 services in their current region or area. This means that the company offers a high range of services compared to their competitors. That's great, but do your due diligence before. Too many services are also tricky. It might be that the company is a superstar indeed, but at the same time, they could be overwhelmed with just a little of everything.
When was MSApps founded?
MSApps was founded in 2010. According to TechBehemoths data, 2 companies were founded in Israel in that year. Compared to other companies, MSApps is veteran in the market. What can be added here? A very experienced company, which most of the time works with bigger clients or long-term projects. If you are one of these - don't think twice and contact them.
Portfolio
Having no reviews yet might be ok to trust, but having no portfolio...it's a little risky. We highly advice to look for another company. Better safe than sorry.
Reviews
Write a ReviewEvery company has its start. These guys don't have any reviews yet, but you may give them a chance. They could excel, to make you a happy client. But, you may also consider other companies, with a proven track record too. To be safe.