Base Creative Verified Company

We’re Base Creative, a data-driven marketing agency bringing engagement and visibility to your website, content and brand. We work with national and global brands that want to grow with creative and clever marketing strategies. Established in 2003, we have a wealth of digital experience. In that time, we’ve created and launched over 190 digital campaigns.

Search

Having an online presence is great, until you realise no one can find you… That’s where SEO and PPC come into play. 

SEO (search engine optimisation) is not a magic button or a secret art. By analysing your website and understanding the way search engines work, we can create a series of recommendations to improve your website’s search engine visibility. Often, this could include changes to your existing website copy, fixing some underlying technical issues or creating some great new content. 

Sometimes, when the competition in search engines is particularly tough, or you need traffic now, a Google PPC (pay per click) campaign can do the trick, too. In fact, PPC and SEO are extremely effective together. The result: more traffic, more leads and more conversions for your business.

Social media

A well managed social media presence will not only help you reach your target audience and engage with them online, but it can also help drive website traffic, which will ultimately generate leads and enquiries.

The key to successful social media activity is choosing the right channels and build the right strategy for your goals.

Social media should be an integral part of your customer journey, no matter what type of business you’re in. It’s brilliant for building brand awareness, and getting in front of your audiences to build familiarity and trust before they even look for your services. 

Web & analytics

It’s important that your website is engaging, easy to use and helps your customer take the next step with your business.

Whether you’re a new business looking for your first website or planning a complete redesign of what you currently have, we’ll work you to build a fully functional website. We can write the content for your website too. 

We can only understand what success looks like if we measure user behaviour on your website. By tracking and analysing its performance, you’ll know exactly what’s happening. We can turn these insights into strategic improvements to your website. Improvements designed to increase the conversion rate significantly, which results in more enquiries and more revenue.