Barlo Digital Verified Company

Barlo Digital is a performance marketing agency that starts every engagement with evidence. Before we touch a budget, we audit the ad accounts, tracking and website of the business in front of us and put a dollar figure on every finding, so the owner sees exactly where money leaks and what fixing it is worth.

Our work covers three kinds of companies. Shopify and DTC brands hire us to run Meta and Google ads, Amazon PPC and ad creative, and to rebuild the measurement underneath them: GA4, the Meta Conversions API and server-side tracking. Home service contractors (HVAC, plumbing, roofing, electrical) hire us for Google Ads, Local Services Ads, call tracking, fast mobile websites and an AI receptionist that answers every call. Dental, med spa, veterinary and small law practices hire us for websites patients can book from, local ads and visibility in Google's map pack and in AI answers.

How we work: audits are fixed-price and delivered 24 to 48 hours after read-only access, and the audit fee is credited in full toward ongoing work. Engagements are month-to-month. Clients own every ad account, pixel, page and file we build. Reporting uses the client's own numbers, meaning orders, booked jobs and patients, not clicks or platform-reported ROAS.

Who does the work: a director runs every account and senior operators carry it out. Nothing is passed to a junior, and there is no account-manager layer between the client and the people doing the work. Our founder, Carlos Benavides, has spent 15+ years in paid ads and has managed more than $50M in ad spend in in-house and agency roles.

We publish our methods and measurements as Field Notes at barlodigital.com/learn.