Bangalore or Bengaluru is often called the Silicon Valley of India, as it’s the leading IT hub in the country, with over 60K tech companies and lots of IT professionals operating in the city.

Bangalore’s growth began in the 1980s, when local IT companies like Infosys and Wipro started to emerge and train/recruit skilled professionals. Local universities contributed to the growth of the local talent pool and also support from the government helped the IT sector progress.

It’s home to multiple tech parks, hosting local and multinational companies that contribute significantly to the growth of the national economy. Some of the most prominent IT parks are: Electronic City Tech Park, ITPL, Bagmane, RMZ Infinity, Mind Comp and more. 

Large IT corporations like Microsoft, Oracle, IBM, Cisco, Infosys, Wipro, TCS, Cognizant and many more have their offices in Bangalore, offering a wide range of IT jobs for local workers.

According to different sources, between 2019 and 2021, Bangalore received about $17B in funding for startups, being an absolute national leader by the investment amount in the tech industry.

People from various parts of the country choose to move to Bangalore because of the pleasant weather (compared to other states), tech job opportunities and higher salaries, and the city’s cosmopolitan vibe.

There are about 400 tech companies from Bangalore registered on TechBehmonths. They offer a broad range of services and usually have a reasonable price range. 

If you have a project and are looking to hire IT service providers from India, Bangalore might be a good city to start with. You can either use the advanced filter on our website to shortlist the companies or submit your project requirements and receive a list of curated companies.

Our platform allows you to get in touch with tech companies and hire them to execute your projects. This service is free of charge and you’re not obliged to hire companies that don’t meet your business requirements.

Creating a strong brand strategy is vital for marketing success - it is a fundamental step of the branding process. It involves presenting your brand to consumers and positioning it in the marketplace. A good strategy can attract your target audience and make your business stand out from competitors. Key elements include the name, logo, fonts, and colors, which create your brand's personality, philosophy, values, and customer experience.

46% of consumers are willing to pay more to buy from brands they trust, according to a US survey. This applies to other major markets too, like Great Britain and France.

By developing a clear brand strategy, you can: 

• Develop your business

• Reach your ideal customers or target audience

• Carry out product marketing in a more effective way

• Raise brand recognition in the marketplace

Key elements of a strong brand strategy

To create a successful brand strategy, it's important to focus on key elements such as brand mission, brand vision, brand values, brand positioning, brand voice, and brand identity. In this article, we will provide a detailed explanation of each element and discuss how they help to enhance the overall experience for both new and existing customers.

• Brand mission - Your brand's mission statement should convey the purpose and values behind the customer experiences you provide.

• Brand vision - Craft a forward-thinking brand vision statement that defines your goals and impact on society. Be imaginative, positive, and inspiring for your team and stakeholders.

• Brand values - Once you have clearly defined your brand's mission and vision, it is essential to identify your values. What does your brand stand for and what are the underlying beliefs that guide every aspect of your brand? The answers to these questions will determine how your brand interacts with the marketplace and the type of customers it attracts.

• Brand positioning - To stand out in your industry, strategically position your brand by identifying what sets it apart and why your target audience will choose it. Create a positioning statement based on your brand's advantages and how they align with your audience's values.

• Brand voice - Your brand voice is essential for conveying your mission, values, and personality. Consistency in messaging across various platforms is key to building trust with customers. To develop your voice, consider what you want to be known for, your brand's personality, and how it would speak if it were a person.

• Brand identity - When designing your brand's identity, gather all the elements you've created. This includes visual design, product sensory experiences, voices, music, images, brand name, and tagline. Small design choices can have a big impact on how your brand is perceived. Brainstorm with your team and finalize your brand's identity.

To find a good brand strategy service provider, it's important to have a competent brand strategist leading the way. These strategists are analytical thinkers who thoroughly analyze their client's business, product or service, studying its components, target audience, and competition, and then create a plan to position it for success in line with its objectives.

TechBehemoths lists over 4313 companies that offer branding strategy services. Utilize the smart filters to select the companies you require and view their profiles. Feel free to contact them to start collaborating or submit your project, and TechBehemoths team will help you find your matching brand strategy service provider.