IT is the most advanced and popular field in Ukraine. Ukrainian IT industry is expected to reach $10 billion in value by 2021. The local software development community has grown by 27% in 2017 and currently employs over 185,000 IT specialists.

Ukraine ranks 4th in the world by the number of tech workers after the United States, India, and Russia. Moreover, its IT workforce is expected to surpass the 200,000 marks in 2021

Why you should work with Ukrainian IT companies?

The Ukrainian tech industry has benefited from a close cultural fit with European and Western markets as well as a central time zone. This means that the cultural fit comes both from a shared European history as well as working regularly with international businesses. Since 2013 an agreement between the European Union and Ukraine has also made it easier for Ukrainians to travel throughout Schengen to build business relationships.

 Additionally, the considerably lower prices compared to other European countries, made from Ukraine a good destination for sourcing out talents and workforce with relatively competitive skills and education. 

What to be aware of when working with Ukrainian IT companies

Due to the cheap prices Ukrainian web agencies offer, the market perception tends to take professionals and companies based in Ukraine as an outsourcing destination or a budget project alternative to other similar European opportunities. Additionally, cybersecurity, piracy and tech skills raise questions about hiring or not a Ukrainian web agency for web projects

How reliable are Ukrainian companies

Having the association agreement with the EU, Ukrainian companies starting 2013 entered a new phase of cooperation and received more access to European market, business culture, and IT environment and infrastructure. It is considered now, in 2020 more reliable than it was before and visible progress was registered; but with the regional background, is still far behind its neighbors in terms of competitiveness and skills

How the Ukrainian IT industry relates to the neighboring countries

With three large competitors as neighbors, Ukraine has been struggling to become the largest tech hub in the region. Compared to Russia, Ukraine enjoys a similar IT infrastructure but has more opportunities due to access to the EU market. Poland, on the other hand, has a considerable advantage due to advanced facilities and market investments which makes it more attractive than Ukraine. Also, Romania is a strong competitor in the region that claims leading positions in software development and IT infrastructure development. 

Overall, Ukraine has a strong position in the region and in Europe, with a massive IT presence which allows companies based there to attract more customers from different segments. However, the trends show that market preferences move to another price segment than the one Ukrainian companies are on to.

While scrolling through your Facebook feed, you have happened to notice more than once among your friends' posts, funny videos, and maybe some news, something else: advertisements. Those ads are called Facebook Advertising and are important for businesses of all sizes to reach their target audience and achieve their marketing goals.

Facebook Advertising is a type of social media marketing that can be also used for

• Brand awareness

• Lead generation

• Website Traffic 

• Sales.

According to a recent study by Statista, Facebook generated over $113 billion in advertising revenue in 2022, making it the largest advertising platform in the world, ahead of Google and Amazon.

There are many different types of Facebook ads and the most popular are:

• Text ads that use straightforward text 

• Image ads that use images to capture attention

• Video ads that use videos to tell a story or explain a product or service

• Carousel ads that allow businesses to show multiple images or videos in a single ad

• Collection ads that present a variety of products or services in a single ad

Facebook advertising can be created and managed by businesses themselves, or by social media marketing agencies. 

On TechBehemoths there are more than 6614 companies that provide Facebook ads solutions.

Feel free and explore their profiles, and check their reviews. Use the filters we have created to narrow down the list of companies that can help you with your Facebook ads. Also, you can submit your project and our team will do the research instead of you.

Once you've narrowed down your choices, meet with the agencies in person to get a feel for their team and their approach to Facebook advertising.  If you have a good feeling about them, that's a great sign.

We also invite you to our blog to discover How to make your Facebook headlines AD personal and How Facebook makes Money From Advertising.

As we see Facebook advertising is a powerful tool, so use it!