Barcelona is one of the leading tech centers for entrepreneurship and innovation in Europe and probably the wealthiest city in Spain. During the last 5 years, the city was recognized as the 5th biggest startup hub in Europe after London, Paris, Berlin, and Stockholm. Young IT professionals like Barcelona for high life quality and relatively low rent prices.

In 2018, Barcelona was the second city with the highest number of IT professionals among all European cities - 72.500. In 2021, the number considerably increased, but not only in Barcelona, and the city probably is still in the top 5.

Overall, Barcelona has attracted more than 150 IT companies and investors, drawing the attention of other tech behemoths and also young professionals located regionally. In addition to this, Barcelona has also a generous number of startup programs, incubators, accelerator programs, and partnerships.  101 startups, 2 Digit Growth, Barcelona International Business Accelerator, IQS Tech Factory, or Incubame are only a few names from these categories.  Among tech giants, Amazon, Airbnb, and WeWork have offices in the city - which again confirms the important role Barcelona has in the European digital economy. 

When it comes to average wages in IT, Barcelona professionals get $41K/year which is satisfactory taking into account living expenses in the city. However, compared to Madrid, where on average IT professionals get $57K/year, Barcelona is 30% behind.

Overall, Barcelona is one of Europe’s most developed cities and a leading tech hub with high potential to attract more investors, professionals, and IT companies. Other advantages we didn’t mention are a mild climate, dynamic lifestyle, and a healthy business environment - things that are already expected from a top tech hub in Europe.

Have you ever noticed how some websites and apps just feel easier to use than others? That's because of the UX/UI design - basically, the people who make sure everything looks good and is easy to navigate.

UX/UI design services are closely connected, but they are not the same. They are actually about different parts of the design and to be effective they must work together.

• UI (user interface) design concentrates on visual elements. It is all about how things look and work on a product, like colors, fonts, and buttons.

• UX (user experience) refers to the overall experience a person has with a product  – how easy it is to use the product, how it makes the user feel, and whether it is possible to easily get what is needed from it.

According to research conducted by Forrester, a well-designed user interface (UI) can increase a website's conversion rate by 200%, whereas a better user experience (UX) design could raise it by up to 400%.

In this connection, the importance of UX/UI Design cannot be overstated. Nowadays users have high expectations for the products they use, if a product is not easy to use or enjoyable, users will quickly abandon it. 

UX/UI design can help:

• Enhance user satisfaction

• Reduce bounce rates

• Lead to higher customer retention and revenue

UX Design has also an important role in Inclusive Government Design, which makes government services accessible and user-friendly for diverse and marginalized communities.  

But how do choose the right UX/UI Company? 

1. Review the company's portfolio and make sure they have experience in your industry

2. Look for companies that understand your target audience to meet their needs.

3. Inquire about their design process: research, wireframing, prototyping, and testing.

4. Choose a company that maintains transparent and open communication and keeps you involved throughout the design process.

5. Read client reviews to check their reputation and client satisfaction.

6. A good design company should be up-to-date with the latest design trends and technologies.

Taking into consideration all these tips you will manage to select the right UX/UI Design Company that will help to achieve your goals. 

There are over 8766 UX/UI Design companies on the TechBehemoths platform. Check their profiles, their strong portfolios, and previous clients' reviews before you make a decision. With the help of smart filters, you can easily find suitable partners to deliver exceptional digital experiences. Alternatively, you can submit your project, and this way we will find the best match on your behalf.

 Moreover, if you are interested to know UI and UX Design challenges, discover a few bad UX Design examples and find out how to fix them, we invite you to our blog.