Athens is located in a picturesque place that combines both the charm of nature and innovation of the digital age, making the city a great place for tech enthusiasts and entrepreneurs from around the world.

According to StartupBlink, Athens has 158 startups which represent about 79% of Greek startups, being the highest-ranked startup ecosystem in Greece and 25th in Western Europe. 

All this is due to its attractive tech community, many co-working spaces, incubators, and accelerators that provide a lot of support.

There are many successful startups in the city like Taxibeat, Workable, and Blueground, and several big tech companies that have offices in Athens, such as Google, Microsoft, and Amazon.

Athens is also home to several tech events and conferences throughout the year that help to connect startups with investors, mentors, and other businesses. In this connection, it is worth mentioning Athens Startup Weekend and Athens Tech Week. 

The Greek government is supportive of the tech sector, implementing initiatives to attract investment and talent to the city. But even so, Athens has a highly educated workforce produced by universities and colleges in fields such as computer science, engineering, and mathematics.

With a relatively lower cost of living, if compared to other major tech hubs in Europe, Athens also offers a good quality of life at a reasonable cost.

However here are some of the challenges that Athens faces, which are:

• A high rate of emigration means that the country is losing some of its best professionals

• The struggle to raise funding from investors

• Needs to invest in infrastructure,  internet connectivity, and transportation systems, to support the growth of the tech industry.

Even though Athens is a relatively young tech hub and even if there are some to address, Athens has great potential to become a major player in the European tech scene.

If you are looking for a reliable IT provider in Athens, there are more than 100 companies on TechBehemots ready to assist you. Just use the filler and shorten the list according to your requirements or you can submit your project and our team will choose the right company for you. It is free and without any obligation to hire! 

Have you ever noticed how some websites and apps just feel easier to use than others? That's because of the UX/UI design - basically, the people who make sure everything looks good and is easy to navigate.

UX/UI design services are closely connected, but they are not the same. They are actually about different parts of the design and to be effective they must work together.

• UI (user interface) design concentrates on visual elements. It is all about how things look and work on a product, like colors, fonts, and buttons.

• UX (user experience) refers to the overall experience a person has with a product  – how easy it is to use the product, how it makes the user feel, and whether it is possible to easily get what is needed from it.

According to research conducted by Forrester, a well-designed user interface (UI) can increase a website's conversion rate by 200%, whereas a better user experience (UX) design could raise it by up to 400%.

In this connection, the importance of UX/UI Design cannot be overstated. Nowadays users have high expectations for the products they use, if a product is not easy to use or enjoyable, users will quickly abandon it. 

UX/UI design can help:

• Enhance user satisfaction

• Reduce bounce rates

• Lead to higher customer retention and revenue

UX Design has also an important role in Inclusive Government Design, which makes government services accessible and user-friendly for diverse and marginalized communities.  

But how do choose the right UX/UI Company? 

1. Review the company's portfolio and make sure they have experience in your industry

2. Look for companies that understand your target audience to meet their needs.

3. Inquire about their design process: research, wireframing, prototyping, and testing.

4. Choose a company that maintains transparent and open communication and keeps you involved throughout the design process.

5. Read client reviews to check their reputation and client satisfaction.

6. A good design company should be up-to-date with the latest design trends and technologies.

Taking into consideration all these tips you will manage to select the right UX/UI Design Company that will help to achieve your goals. 

There are over 8766 UX/UI Design companies on the TechBehemoths platform. Check their profiles, their strong portfolios, and previous clients' reviews before you make a decision. With the help of smart filters, you can easily find suitable partners to deliver exceptional digital experiences. Alternatively, you can submit your project, and this way we will find the best match on your behalf.

 Moreover, if you are interested to know UI and UX Design challenges, discover a few bad UX Design examples and find out how to fix them, we invite you to our blog.