Among other attractions, Dubai is also well known as one of the world’s leading IT and tech cities. The luxurious lifestyle, beautiful architecture, and modern technologies attracted in the last decade thousands of IT companies and investors that contribute to the city’s digital transformation.  Considered one of the most innovative cities. Dubai aims to become the world’s tech leader and becoming an example of how society and technology can live together and interact with each other. 

By 2020, the city already had invested in technology and IT more than $20B, which surpasses many European capitals and even most of the cities in the US or Canada. According to His Highness  Sheikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and the Ruler of Dubai, smart technology is a catalyst for happiness. Through the widespread adoption of technologies such as the Internet of Things (IoT), the blockchain, data analytics, Hyperloop technology, commercial 3D printing, robotics, and artificial intelligence (AI), the government of Dubai is aiming to make the lives of its residents convenient and less stressful.

In addition, the local government invests continuously in the creative industry and supports the development of IT companies as well as web agencies and startups. The last ones can find support in a number of IT accelerators, incubators, and partnership programs such as Dubai Smart City Accelerator, Turn8, impact Hub, in5, and others. 

When it comes to the average salary of an IT professional in Dubai, according to glassdoor, it is estimated at $120/year, or $10K/month. It is probably one of the highest in the region, and it only competes with the ones from Cairo and Abu Dhabi. 

Overall, Dubai is a leading tech city in the world with real potential to surpass many EU and US cities, based on KPIs such as economic development, investments, and infrastructure.

Surveys involve collecting data from a target audience by asking questions on a concrete topic. Surveys are aimed for a variety of purposes such as market research and customer satisfaction.

Collected data are used to identify potential customers, their needs, and preferences, as well as define and develop marketing strategies, and evaluate brand awareness.

According to recent studies, the global market research industry is expected to reach $90 billion by 2025. Also, it was found that surveys are the most popular method of market research, accounting for 42% of all market research.

There are a variety of ways to conduct surveys. Here are a few of them:

• Online surveys

• Phone surveys

• Mail surveys

• In-person surveys

The method you will opt for depends on the specific needs of your market research project.

Surveys can be used by businesses of all sizes, from small startups to large corporations. They can also be used by government agencies, non-profit organizations, and educational institutions.

As usually surveys are conducted by 

1. Market research companies/marketing consultants 

2. Businesses themselves

If you prefer the first option, you may query how to choose the right survey provider. 

There are a few things to keep in mind the company’s:

• Experience and expertise in market research

• Track record of success

• Methodology and approach to market research

• Communication style

• Cost

There are more than 299 companies that provide survey services on the TechBehemoths platform, that are happy to help you measure customer satisfaction, brand awareness, and other marketing metrics your business needs. Just find the best one for you. 

• Use a filter, to select the company by locations, reviews, prices, and more

• Or, submit your project and our team will choose the right company for you.

Also, we invite you to discover TechBehemtoh's latest survey conducted in May 2023, which gathered responses from 2,542 IT companies across 57 countries and territories. Read more about Digital Marketing Channels and Tools and find out more about survey results.