Explore Top SEO Companies in Bulgaria
Content Writing Services for ICOs and Blockchain. Technical Documentation Development: White Paper Creation One Pager Development Executive Summary Wr...
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Digitawise is a full-service eCommerce agency. We work together with our clients to understand their individual needs and elevate the value of their b...
Tendrik offers a first-class suite of online marketing, web design, online marketing, and SEO optimization services for existing or new online busines...
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WHAT IS SEOMAX? SEOMAX is supported by the team of Internet Media Group, which has developed 6 successful own brands in various sectors since 2007. At...
SurroundBG is a company established in 2010 as a web development company. The first three years, from 2010 until 2013, it was used only for a freelanc...
Speedflow has been a market leader in the Telecom and Software Development fields for more than 13 years. Our long experience in IT services helped u...
Innovatoria is a consulting agency for specializing in strategic planning, creative work, marketing research and interactive development. We provide s...
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UPDATE. In late 2013, Thunder Box Eood made history by becoming the first fully certified Google Trusted Agency in Bulgaria delivering nearly 100 &quo...
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Founded in 2019, Web Graphica started as a small marketing and digital agency and reaches what it is today - a successful company that not only measur...
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In VERTINITY we believe that success is directly linked to the quality of work, experience, and talent of team members. We work with various types of...
For 9 years, we have been entrusted with hundreds of clients not only in the development of websites, but also in the overall improvement and presenta...
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Effect Group offers comprehensive solutions for graphic and web design, corporate identity and advertising services. Our team operates with specialist...
Established in 2003, ALTERA GROUP is an advertising agency that provides a full range of advertising services related to: Graphic and Print Design, We...
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What if it is a new generation digital agency, driven by a passion for innovation and advanced technology. they incorporate a unique creative vision w...
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BorisovStudios is a well-known Bulgarian brand of Think Global Ltd. which focuses on the creation and management of electronic web applications and th...
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ClouDNS is a technology leader in providing global managed DNS services. We implement the industry's leading cloud service architecture for maximum DN...
We are a digitally driven creative agency that aims to provide effective solutions that bring value to our partners. Founded in February 2007, our com...
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WeBest LTD is a modern and prosperous digital company, specialized in the development, maintenance, facebook and mobile applications, individual onlin...
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Accelerate your Digital performance
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Breend is a distinguished Digital Advertising Agency of the Balkan region, providing specialized and focused Intelligent Performance Marketing solutio...
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I-Creativ Ltd. was established in 2007 while the first projects of the studio date back to 2001. The studio has a rich portfolio of over 100 projects,...
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Digital agency DigitalSpring is here to help any individual, starting company, business or organization in positioning their service/products online.
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Advertise is one of the first and leading Internet marketing agencies on the Bulgarian market specializing in search engine marketing, the company bec...
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Digital Experience Services seit 2001 🚀
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The ICT Industry in Bulgaria: General Profile
Bulgaria has been long recognized for having a strong tech industry and during the past few years has become one of the top software development hubs. Its geographical proximity to Western Europe and cultural similarities with US and Western European countries, the availability of technically diverse highly-skilled and multi-lingual talent, the affordable labor cost, and favorable taxation are among the main advantages of the country.
With heavy traditions in IT and mathematics that could be traced back to the communist times, Bulgarians have the strong technical knowledge and are one of the best performing developers worldwide as stated in HakerRank’s research. They rank 12th in the overall chart and occupy top positions in major technologies such as Java (#2) and Python (#3).
Why you should work with a Bulgarian IT company?
Among the multi-national organizations that have already discovered the advantages of the country and built their operational and development centers in Bulgaria are companies like HP, SAP, Microsoft, VMware, and others. Currently, the IT sector in Bulgaria consists of more than 65,000 full-time employees (excluding freelancing professionals) according to the National Social Security Institute (NSSI).
Another reason for choosing a Bulgarian IT company compared to other countries in Europe is because of one of the best price/quality ratios on the market. Bulgaria is known for its competitive labor costs compared to other EU countries, which translates into more affordable rates for IT services such as software development. The local IT companies have access to a talented pool of professionals with strong technical skills, problem-solving abilities, and proficiency in English. Also, they have a reputation for being adaptable and versatile, allowing them to work effectively on a wide range of projects and technologies.
As a result of the well-functioning education system and the rising popularity of privet educational organizations, this number is continuously increasing, making Bulgaria’s system very well suited to match the IT business needs.
At the same time, what makes Bulgaria attractive from an ICT perspective are the skilled workforce, EU membership, competitive labor costs, low corporate taxes, and a growing startup ecosystem.
What to pay attention to when working with a Bulgarian IT company?
Even though Bulgaria has a developing IT infrastructure, there are several indicators that make potential clients give second thoughts when working with Bulgarian IT companies. Among them are high piracy rates, lack of cybersecurity infrastructure, and lower-than-average service quality compared to Western-European countries.
At the same time, the other two main topics you should be aware of are talent retention and choosing the right vendor.
Talent retention can be a challenge for the Bulgarian IT industry, with skilled professionals sometimes attracted to opportunities in other European countries. To mitigate this risk, ensure that the local IT company you work with has a strong team and a track record of maintaining a stable workforce. There are many local IT companies offering their services. It is crucial to perform thorough research and due diligence when selecting a vendor, considering factors such as experience, expertise, client testimonials, and portfolio of work.
How reliable are Bulgarian IT companies
The country has built a reputation as an attractive IT destination for developing software, establishing near-shore centers, and outsourcing business processes. With its strategic location and the steady growth of its economic and demographic indicators, the country has turned into a preferred development destination.
How Bulgarian IT industry relates to the neighboring countries
Having Romania and Greece as the main regional competitors, Bulgaria’s IT industry is positioned somewhere in between of those two countries in international rankings. While Romania probably has more capacities in developing web and software solutions for the foreign market due to a long-term investment in IT education and different business model, Bulgaria ranks better than Greece in some IT branches, such as BPO and Java programming.
Also, the IT industry in Bulgaria has experienced significant growth over the past decade. An interesting fact is that the industry has exceeded the Country’s GDP Levels from 25 years ago. Compared to neighboring countries such as Romania, Serbia, and North Macedonia, the Bulgarian IT industry performs competitively. Bulgaria's competitive labor costs, skilled workforce, and supportive business environment make it an attractive alternative for clients and investors seeking opportunities in the region.
The Bulgarian Business Environment from an ICT Perspective
Deyan Denchev, the founder of Bulgarian Lexis Solutions appreciates the national business environment as being dynamic and rapidly growing especially since the country joined the European Union in 2007. On this basis, Bulgaria is becoming a regional hub for technology startups and outsourcing services. The local ICT industry is driven by a strong pool of software developers, engineers, and digital professionals, and the country is home to a growing number of technology parks and incubators that nurture startups and innovative companies.
At the same time, the business climate for opening a new IT company as a local entrepreneur in Bulgaria is generally favorable. There are multiple local investment companies like LaunchHub, Eleven, and Sofia Angels Ventures you can easily reach directly or through the local accelerating programs and network events.
SAP, SiteGround & Others Dominate the Bulgarian ICT Stage
At the same time, there are several prominent IT companies operating in Bulgaria, both local and international, that have made a significant impact on the country's IT landscape like:
- Telerik (Acquired by Progress in 2014) - a leading provider of application development tools and services for web, mobile, and desktop platforms -
- VMWare - a global leader in virtualization and cloud infrastructure solutions - SAP - a market leader in enterprise application software
- SiteGround - a leading web-hosting company with a headquarter in Bulgaria
The Bulgarian Government Programs Supporting the ICT Development
Governmental institutions in Bulgaria encourage the development of the IT sector through a variety of policies, initiatives, and support measures like investment in infrastructure - The Bulgarian government invests in digital infrastructure development to improve internet connectivity and create a more conducive environment for IT businesses. This includes initiatives to expand broadband access, enhance data center capacities, and promote the development of smart city solutions.
Also, the creation of Tech Park Sofia and INSAIT - Institute for Computer Science, Artificial Intelligence, and Technology are two great examples of governmental support of the IT sector. Another way of encouraging the IT sector is through access to EU funds and the creation of a more business-friendly regulatory environment for IT companies.
Sofia & Plovdiv - The Leading Tech Bulgarian Urbs
The two best cities in Bulgaria for establishing an IT business are Sofia and Plovdiv. Both cities have unique advantages that make them attractive locations for IT companies and entrepreneurs. As the capital and largest city of Bulgaria, Sofia is the country's primary economic and business hub. It offers several advantages for IT businesses like a skilled workforce, startup ecosystem, international presence, and connectivity. Plovdiv, the second-largest city in Bulgaria, is also emerging as an attractive destination for IT businesses due to: - Educational institutions like Plovdiv University and the Technical University, - Technology parks like Plovdiv Tech Park - Lower operating costs - Compared to Sofia, Plovdiv generally offers lower costs for office spaces and living expenses
The Bulgarian IT Talent Pool - Skilled and Attractive
According to Deyan Dunchev, the local talent pool in Bulgaria is characterized by well-educated and highly skilled individuals, particularly in the fields of computer science, engineering, and information technology. Bulgarian universities and educational institutions offer strong programs in STEM (Science, Technology, Engineering, and Mathematics) disciplines, which contribute to the development of a qualified workforce in the IT sector. The IT industry is seen as an attractive career choice for many young professionals due to the high demand, competitive salaries, career growth, and global and entrepreneurship opportunities.
What is SEO and what are its benefits for your projects?
SEO (search engine optimization) is the process of optimizing your website in order to get a higher ranking in organic search results and consequently more organic traffic.
SEO is a long term strategy and requires advanced knowledge of ranking algorithms and some technical background, to be able to optimize websites for popular search engines like Google, Bing, Yahoo, DuckDuckGo, etc.
According to the latest survey on digital marketing conducted by TechBehemoths, about 70% of IT companies revealed that SEO is their main channel for leads, meaning that it’s a vital marketing activity that generates traffic, prospects and sales.
Some of the benefits of SEO are:
- Free organic traffic
- Brand awareness
- Better control over brand traffic
- A vital marketing channel for leads & sales
- Supports other channels: social media, paid ads, direct traffic, etc.
- Optimizes your advertising budget
- Usually, has a higher conversion rate
- Gives you a competitive advantage
- Is a good long term investment, generating decent results
It’s not easy to find a reputable SEO company, as some SEO agencies used to provide questionable/suspicious services in the past, and lots of businesses became reluctant to pay for search engine optimization services.
When looking for and choosing an SEO service provider, you should consider a lot of aspects. Ideally, you should do some basic research, set up clear goals and ask yourself a few questions before hiring a company.
Here are some things to look for when searching for SEO agencies to partner with:
- Expertise
- Portfolio
- Years in business
- Case studies
- Price (expect to pay at least $30 / hour if you’re hiring an agency)
- Approach and particularities (technical SEO, link building, content optimization, etc.)
- Communication and reporting
TechBehemoths lists more than 26,900 SEO companies from all over the world. Check out their profiles and feel free to get in touch with them.
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