New Delhi, the Indian capital, is one of the largest IT hubs in the world, with a continuously growing rate. It is a place where IT companies start their serious business, but only the best survive. Also, New Delhi, alongside Mumbai, provides a huge variety of offers for potential clients and businesses. 

Beyond being the Indian capital, New Delhi is also the financial center of the country, attracting startups, IT companies, and tech giants, as well as promising better wages than in other regions. On the other side of the table, you can find more expensive rentals and lifestyles, which leads to a considerable difference in prices compared to other Indian tech centers. 

The huge diversity of companies leads to a lower average salary for the IT industry. In this way, according to Glassdoor, the average yearly wage of an IT employee reaches $14,305 USD. Compared to Mumbai, the wage is lower, but some companies offer even  $25K USD/year. 

Like in most of the Indian cities, New Delhi-based IT companies also provide BPO (Business Process Outsourcing) services, which is considered a good alternative to local market-focused companies due to high competition and lower price demands. 

The most accessed and required IT services in New Delhi are almost the same as in any other typical tech hub. The leading position is held by Software development, followed by Web development and UI/UX. The fourth position is IT project management and content management services, such as rewriting, copywriting, and SEO. 

The huge size of New Delhi should generate enough professionals for the local IT industry, but things look a bit different. New Delhi’s tech companies’ main challenge is a skilled professionals shortage. The deficit is caused by other emerging tech centers in India, which are more attractive to young IT graduates. Many choose to relocate for cheaper lifestyles and better wages, and cities like Bengaluru or Mumbai are a good alternative. 

With all these, the capital remains in a leading position in terms of companies and employees in the national tech sector. 

We invite you to discover all IT companies from New Delhi listed on TechBehemoths.

Email Marketing is a digital marketing strategy used by businesses to connect with their prospects/clients and promote their services or products via emails.

Email is actually older than the Internet and was invented in the early 70s, it’s still one of the most widely used forms of communication on the web, especially for business purposes.

A significant number of businesses rely on email marketing to increase their revenue, as it’s an efficient channel when it comes to lead and sales generation. 27% of IT companies surveyed by TechBehemoths mentioned that email marketing is one of their top marketing strategies.

Here are some of the benefits of email marketing for businesses:

• Increases your brand awareness
• Generates leads and sales
• Has a higher conversion rate
• Builds brand loyalty
• Is a great channel for upselling
• Delivers personalized content and messages
• Generates results fast

There are multiple email marketing tools on the market for self service advertising like Mailchimp, Hubspot, Zoho Campaigns. They include a wide set of advanced features like automation, segmentation, email templates, ecommerce options, A/B testing, etc.

However, for a more holistic approach and scalable results with email marketing, you might want to get help from service providers who have proven expertise and advanced knowledge/techniques.

If you’re considering hiring an email marketing agency, here are some things to look for:  

• Experience
• Location
• Team size
• Price range
• Portfolio
• Approach & techniques
• Communication & reporting
• Customer reviews

You can choose from more than 6,550 email marketing service providers on TechBehemoths. To ease the selection process, we’ve created a powerful filter to help you narrow down the list of companies based on your exact project requirements.

Browse the company profiles you think are a good fit and contact them for possible collaborations.